Shirley Houtman

Shirley Houtman is a public relations and communications consultancy based in Wassenaar, Netherlands, founded in 2020. The agency primarily serves small to medium-sized businesses, entrepreneurs, and organizations that need external support for their communications and online presence. Rather than acting as a traditional large PR firm, Shirley Houtman positions itself as an online business partner, taking over tasks that consume excessive time and energy within a company. This makes the agency particularly suited for clients who want to focus on their core work without the distraction of managing communications in-house.

How the Agency Supports Clients

Shirley Houtman operates as an external extension of a client's team. The founder works remotely from Wassenaar, eliminating the need for clients to set up an additional workspace. For meetings or presentations, the team visits the client's location. This flexible arrangement allows the agency to integrate smoothly into existing workflows while handling communications tasks that might otherwise slow down daily operations. The approach is collaborative—Shirley Houtman thinks along with business processes, offering strategic input rather than just executing orders. This makes the agency a practical partner for companies that lack dedicated communications staff but still need professional support.

Services and Specialties

While the agency's core focus is on public relations and communications, its practical support extends into several related areas. Based on the keywords and the nature of the business, typical services offered by Shirley Houtman include:

• Public relations strategy and execution
• Communications planning and consultancy
• Website maintenance and new website development
• Content creation and management
• Social media management and support
• Press release writing and media outreach
• Internal and external communications support
• Brand messaging and tone-of-voice guidance

In practice, Shirley Houtman takes over tasks that are often time-consuming but essential for maintaining a professional image. This includes updating websites, drafting communications materials, and ensuring consistent messaging across channels. The agency's strength lies in its ability to handle these responsibilities externally, freeing up the client's internal team to concentrate on higher-priority work.

Location and Local Context

Based in Wassenaar, in the province of Zuid-Holland, Shirley Houtman is well-positioned to serve clients across the Netherlands. Wassenaar is a town near The Hague, offering easy access to both the political and business hubs of the country. The agency's location in Wassenaar allows it to maintain a professional profile while operating with the flexibility of a remote partner. For clients in the Netherlands who value personal contact and local understanding, Shirley Houtman provides a tailored approach that combines the convenience of external support with the reliability of a nearby partner.

Shirley Houtman is a good fit for small businesses, startups, and growing organizations in the Netherlands that need reliable communications support without the overhead of an in-house team. The agency is especially suitable for clients who want a hands-on partner who understands their processes and can step in to handle communications tasks efficiently. Whether it's maintaining a website, crafting a press release, or developing a broader communications strategy, Shirley Houtman offers a practical, no-fuss solution for companies looking to improve their public relations and communications efforts from Wassenaar, Netherlands.