Singularity Communications

Singularity Communications, founded in 2019 by veteran Democratic staffer and communications strategist Eli Zupnick, is a boutique public relations and communications firm that operates at the intersection of policy, politics, and media. Based in Washington, D.C., the agency was built on the premise that effective communications in the nation’s capital requires deep understanding of how policy decisions are shaped, how political narratives are crafted, and how relationships influence outcomes. Singularity Communications brings a specialist’s focus to these dynamics, serving clients who need more than just press releases—they need strategic counsel that connects their goals to the levers of power.

Specialist Expertise in Policy Communications and Government Affairs

The core of Singularity Communications’ work lies in policy communications and government relations. The firm’s leadership, with Eli Zupnick’s background as a Democratic staffer, gives the agency an insider’s perspective on how legislative processes, regulatory frameworks, and political strategies intersect. This is not a generalist PR shop; Singularity Communications specializes in helping organizations navigate the complex terrain of Washington, D.C., where a well-timed op-ed, a targeted briefing, or a strategic relationship can shift an outcome. The agency’s approach is hands-on and senior-led, meaning clients get direct access to experienced strategists who understand the nuances of congressional dynamics, agency rulemaking, and coalition building. For clients facing policy challenges—whether in healthcare, energy, technology, or social issues—this expertise is often the difference between being heard and being overlooked.

How They Apply Their Skills: Profile Building and Crisis Communications

Beyond policy work, Singularity Communications applies its strategic lens to profile building and thought leadership. The firm helps clients—often executives, advocates, or organizations—position themselves as authoritative voices in their fields. This involves crafting narratives that resonate with key audiences, from policymakers to the media to the public. The agency also handles crisis communications, a natural extension of its policy and political expertise. In a crisis, the ability to anticipate political fallout, manage stakeholder relationships, and control the message is critical. Singularity Communications brings a calm, strategic hand to these situations, drawing on its understanding of how crises unfold in the public eye and within the corridors of power. The team’s small size means they can pivot quickly, providing the kind of responsive, high-touch service that larger firms often cannot deliver.

Services and Client Focus

While Singularity Communications tailors its offerings to each client’s needs, the agency’s core capabilities consistently include:

• Policy communications and strategic messaging
• Profile building and executive thought leadership
• Crisis and issues management
• Government relations and public affairs strategy
• Media relations and press strategy
• Coalition building and stakeholder engagement
• Narrative development and content creation

These services are delivered by a senior team that works with a limited number of clients at any given time. This intentional structure allows Singularity Communications to serve as a fully-invested partner, collaborating day-to-day rather than delegating to junior staff. The firm is particularly well-suited for organizations that need sophisticated communications support in a policy-heavy environment—think advocacy groups, trade associations, corporations facing regulatory scrutiny, or nonprofits seeking to influence public debate. Because the agency is small, clients get the attention and strategic depth that can be hard to find at larger firms, where senior partners may be spread thin across many accounts.

Who Singularity Communications Is a Good Fit For

Singularity Communications is an ideal partner for organizations and leaders who operate at the nexus of policy, politics, and communications. The agency is best suited for clients who need more than standard PR—those who require a nuanced understanding of how Washington works, how to build relationships with key decision-makers, and how to navigate high-stakes public debates. Nonprofits, advocacy groups, and mission-driven corporations will find the firm’s policy focus especially valuable. Similarly, executives and thought leaders looking to build their profiles in a crowded policy space will benefit from the agency’s strategic counsel. Because Singularity Communications limits its client roster, it is a good fit for organizations that value a dedicated, senior-level partnership over the scale of a larger agency. For those seeking a firm that combines political savvy with communications expertise, Singularity Communications offers a focused, results-oriented approach rooted in the realities of Washington, D.C.