SMF Global
SMF Global is a public relations agency based in New York (founded 2016).
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About SMF Global
SMF Global is a public relations and communications agency based in New York, United States, with additional offices in Los Angeles and Miami. Founded in 2016, the firm serves a diverse clientele that includes fashion houses, consumer brands, entertainment figures, and lifestyle companies. The agency brings together a team with deep roots in celebrity styling, brand consulting, and media strategy, offering an integrated approach that blends traditional PR with modern digital tactics.
Who They Serve and How They Help
SMF Global primarily works with established and emerging brands in fashion, style, and technology, as well as individual personalities seeking to build or refine their public image. The agency’s expertise extends to startups and enterprises looking to navigate brand repositioning, launch new collections, or manage high-stakes communications. With over 20 years of collective industry experience, the team leverages its network in entertainment and fashion to create campaigns that generate significant online and social media impressions. Past projects have included collaborations with major names like Hyundai, Burberry, Nordstrom, and Playboy, demonstrating the agency’s ability to work across luxury retail, lifestyle, and even healthcare services.
Core Services and Specialties
SMF Global offers a full spectrum of services tailored to meet the needs of brands and individuals seeking to enhance their visibility and reputation. The agency’s capabilities are built around a foundation of brand strategy, media outreach, and content creation. Below are the key services the firm typically provides:
- Media outreach and public relations management
- Social media campaigns and marketing
- Brand strategy, positioning, and rebranding
- Brand storytelling and corporate identity development
- Content creation including copywriting and visual assets
- Fashion collection styling and creative direction
- Fashion show production and event management
- Crisis communication and reputation management
- Celebrity and influencer management consulting
- Personal style and image consulting
These services are delivered by a team led by CEO Sean Michael Frazier, an international model and brand specialist, and Creative Director Ty Hunter, known for his decades of work styling Destiny’s Child and Beyoncé. Lucky Church oversees the global PR teams, ensuring that each campaign is executed with precision and impact. The agency’s approach combines high-touch consulting with scalable digital strategies, making it suitable for both one-off projects and ongoing brand management.
Location and Reach
Headquartered at 1441 Broadway in New York, United States, SMF Global benefits from being in one of the world’s most influential media and fashion hubs. The New York office serves as the central command for the agency’s operations, while its satellite offices in Los Angeles and Miami extend its reach into the entertainment and lifestyle sectors. This geographic spread allows the firm to tap into diverse markets and talent pools, from the runways of New York Fashion Week to the celebrity networks of Hollywood. The agency’s work has collectively generated billions of impressions online, reflecting its ability to amplify brand messages across digital and traditional platforms.
Who SMF Global Is a Good Fit For
SMF Global is well-suited for fashion and lifestyle brands that need a blend of celebrity cachet and strategic PR, as well as technology companies looking to humanize their brand through storytelling and media relations. Startups seeking to establish a strong corporate identity, or established enterprises undergoing rebranding, will find value in the agency’s consulting-led approach. Additionally, individual public figures—from models to musicians—can benefit from the firm’s expertise in personal image management and crisis communication. With its foundation in New York and a proven track record with major brands, SMF Global offers a practical, results-oriented partnership for those ready to invest in their public presence.
Key facts
- Team size: 1-10 employees
- Headquarters: 1441 Broadway, New York, New York, United States, 10018-1905
- Address: 1441 Broadway , New York New York United States 10018-1905
- SIC codes: 8742
Keywords & focus
Topics and areas SMF Global works with.
- fashion
- style
- technology
- branding
- public relations
- management
- brand strategy
- marketing
- consultants
- advetising
- image
- public relations & communications services
- services
- fashion collection styling
- media outreach
- social media campaigns
- brand rebranding
- content creation
- management consulting services
- brand storytelling
- corporate identity
- fashion show production
- crisis communication
- brand consulting
- social media marketing
- brand positioning
- creative direction
- personal style
- brand management
- healthcare services
- +41 more
Technologies
Gmail, Google Apps, Google Cloud Hosting, Slack, Mobile Friendly, Wix, Varnish, MouseFlow, Android, IoT, Data Analytics, AI, Remote, Reviews
Industries served by SMF Global
SMF Global works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about SMF Global
Common questions and answers about SMF Global, their services, location, and how to work with them.
- Where is SMF Global located?
- SMF Global is headquartered in New York.
- What services does SMF Global offer?
- SMF Global offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does SMF Global serve?
- SMF Global serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is SMF Global a verified PR agency?
- SMF Global is listed on Online PR. Verification status is shown on their profile.
- How can I contact SMF Global?
- You can visit their website at http://www.smfglobal.com
- How many reviews does SMF Global have?
- SMF Global has 0 client reviews with an average rating of 0.0 out of 5.
- When was SMF Global founded?
- SMF Global was founded in 2016.
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