Social Marketing Partners Ltd

Based in Liverpool, United Kingdom, Social Marketing Partners Ltd has operated as a strategic communications consultancy since 2008. The agency sits within a city that has a strong tradition of public sector and community-focused initiatives, making it a natural home for a firm that specialises in engagement and behavioural change. From its headquarters at 82 Elm Hall Drive, Liverpool, L18 5JA, the consultancy serves clients across the public, private and voluntary sectors, drawing on deep local knowledge while working on national projects.

What Social Marketing Partners Ltd Does

Social Marketing Partners Ltd offers a blend of marketing, communications and change management services, all underpinned by behavioural science. The agency’s approach is collaborative: it brings together stakeholders, communities and clients to co-design solutions rather than imposing top-down strategies. This method is particularly effective for large-scale public consultations, where trust and genuine engagement are critical. The firm also provides crisis and reputation management, helping organisations navigate sensitive issues with clear, evidence-based messaging. Directors Ben O'Brien and Pippa Sargent lead all client work personally, supported by a network of specialist associates and suppliers. This structure allows the agency to remain nimble while delivering integrated campaigns, market research and evaluations, events, and creative and digital services.

Specialist Expertise and Key Services

The agency’s core strength lies in sectors where communication directly impacts public wellbeing and behaviour. Social Marketing Partners Ltd has built notable experience in the NHS and public health, transport, local government, charity, education, housing, and commercial sectors. Its work often involves designing strategies that change how people think or act—whether that means encouraging healthier lifestyles, improving uptake of public services, or building community resilience. The firm’s services are practical and results-oriented, typically including:

• Corporate affairs and strategic communications
• Crisis management and reputation repair
• Market research and evaluation
• Public engagement and large-scale consultation
• Behavioural science-driven marketing campaigns
• Creative development and digital content
• Event planning and management

By combining research, creative thinking and collaboration, Social Marketing Partners Ltd ensures that each project is grounded in evidence and tailored to the specific audience. The consultancy’s emphasis on “social marketing” means it applies commercial marketing techniques to achieve social good, making it a distinctive player in the Liverpool communications landscape.

A Good Fit for Organisations Seeking Collaboration and Impact

Social Marketing Partners Ltd is best suited to organisations that value a consultative, partnership-driven approach. Public sector bodies, health authorities, transport agencies and charities will find the agency’s expertise in public engagement and behavioural change particularly relevant. Private sector clients looking for strategic communications that build trust and community connections will also benefit from the firm’s methodical, evidence-led style. Because the agency is led by its founding directors and supported by a flexible team of associates, it can adapt to projects of varying scale without losing focus on quality. For any organisation in Liverpool, the United Kingdom, or beyond that needs to communicate complex ideas, manage a crisis, or genuinely involve communities in decision-making, Social Marketing Partners Ltd offers a thoughtful, experienced partner.