Southard Communications
Southard Communications is a public relations agency based in New York (founded 1994).
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About Southard Communications
Southard Communications is a public relations and communications agency based in New York, United States. Founded in 1994, the firm has built a strong reputation for serving the consumer health, consumer toys, parenting and mom, and B2B sectors. The agency is known for its aggressive, strategic approach to marketing and communications, working with clients to achieve tangible business growth across both B2C and D2C channels.
Core Services and Specialties
Southard Communications offers a comprehensive suite of services tailored to its core industries. The agency combines traditional public relations with modern digital strategies to help brands connect with their target audiences. Key capabilities include:
- Media outreach and relationship building
- Content marketing and brand storytelling
- Event planning and management
- Experiential activations and PR stunts
- Product reviews and unboxing videos
- Influencer targeting and campaign strategy
- Paid advertising and digital strategy
- E-commerce and online retail support, including Amazon sales strategy
- Graphic design and keyword research
These services are designed to help brands generate buzz, secure positive media coverage, and drive sales. Southard Communications has particular expertise in the consumer toy and parenting space, where product reviews and unboxing videos are critical for reaching families and mom influencers.
Methodology and Approach
The agency takes an aggressive, results-driven approach to communications. Southard Communications prioritizes media relationships and direct outreach to secure coverage in top-tier outlets. The team focuses on crafting compelling brand stories that resonate with both consumers and trade audiences. For consumer health and B2B clients, the agency emphasizes thought leadership and educational content. For consumer toy and parenting brands, experiential activations and event marketing are used to create memorable, shareable experiences. The firm also integrates paid advertising and digital strategy to amplify earned media results, ensuring a holistic marketing mix that drives measurable outcomes.
Location and Reach
Headquartered at 111 John Street in New York, United States, Southard Communications serves clients locally, nationally, and internationally. The New York location provides access to a vast network of media contacts, influencers, and industry events, which benefits consumer and B2B clients alike. The agency's deep roots in the city allow it to stay at the forefront of trends in consumer behavior and media consumption.
Southard Communications is a strong fit for companies in the consumer health, toy, parenting, and B2B sectors that need a hands-on, strategic partner. Brands looking for aggressive media outreach, creative event concepts, and integrated digital support will find the agency well-suited to their needs. With over 25 years of experience, Southard Communications remains a reliable choice for businesses seeking to build their reputation and drive growth through public relations and communications.
Key facts
- Team size: 11-50 employees
- Headquarters: 111 John St, New York, New York, United States, 10038
- Address: 111 John St , New York New York United States 10038
- Annual revenue: 25862000
- SIC codes: 8742
Keywords & focus
Topics and areas Southard Communications works with.
- consumer health
- consumer
- consumer toys
- parenting & mom
- b2b
- public relations & communications services
- content marketing
- event management
- public relations
- paid advertising
- e-commerce and online retail
- amazon sales strategy
- experiential activations
- product reviews
- event marketing
- media relationships
- media outreach
- keyword research
- graphic design
- campaign strategy
- event planning and management
- d2c
- brand storytelling
- unboxing videos
- digital strategy
- pr stunts
- b2c
- branded experiences
- influencer targeting
- business growth
- +42 more
Technologies
Gmail, Google Apps, Google Cloud Hosting, Slack, Wix, Cedexis Radar, Varnish, YouTube, Adobe Media Optimizer, Mobile Friendly, Vimeo, Remote, Circle, AI
Industries served by Southard Communications
Southard Communications works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Southard Communications
Common questions and answers about Southard Communications, their services, location, and how to work with them.
- Where is Southard Communications located?
- Southard Communications is headquartered in New York.
- What services does Southard Communications offer?
- Southard Communications offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Southard Communications serve?
- Southard Communications serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Southard Communications a verified PR agency?
- Southard Communications is listed on Online PR. Verification status is shown on their profile.
- How can I contact Southard Communications?
- You can visit their website at http://www.southardinc.com
- How many reviews does Southard Communications have?
- Southard Communications has 0 client reviews with an average rating of 0.0 out of 5.
- When was Southard Communications founded?
- Southard Communications was founded in 1994.
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