That Digital Co.

That Digital Co. serves a diverse range of clients, from startups and e-commerce brands to consumer internet companies and information technology firms. With a focus on digital growth, the agency partners with businesses that need to build their brand presence online, particularly through social media and paid advertising. Their clients typically operate in competitive sectors such as retail, e-commerce, consumer goods, and technology, where a strong digital footprint is essential for lead generation and sales.

How That Digital Co. Helps Businesses

That Digital Co. positions itself as a practical digital marketing partner rather than a traditional PR firm. The agency's approach centers on creating cohesive digital strategies that combine social media management, content creation, and paid advertising to drive measurable results. They work closely with clients to understand their target audience and brand voice, then develop campaigns that increase brand awareness and customer engagement. For e-commerce businesses, That Digital Co. places particular emphasis on integrating social media campaigns with website design and conversion optimization, ensuring that online traffic translates into tangible sales. Their work often involves managing multiple platforms—Instagram, Facebook, and others—to maintain a consistent and effective social media presence.

Core Services and Specialties

That Digital Co. offers a comprehensive suite of digital marketing and public relations & communications services. Their expertise spans the full spectrum of online brand promotion, from strategy development to execution. The following list outlines their primary service areas:

• Social media strategy and management
• Influencer marketing and brand promotions
• Paid advertising (Facebook, Instagram, and other platforms)
• Content marketing and social media content creation
• Website design and web design
• Branding strategy and brand awareness campaigns
• Lead generation and e-commerce marketing
• Digital marketing audits and consulting

While the agency is particularly strong in social media growth and paid ads, they also provide branding expertise and website design services that help clients present a unified visual identity. Their work in influencer marketing and content marketing supports both brand awareness and direct response objectives, making them a versatile partner for businesses at different stages of growth.

Location and Market Focus

Based in Melbourne, Australia, That Digital Co. serves clients both locally and nationally. The agency's Melbourne roots give it a strong understanding of the Australian digital landscape, but its services are applicable to any market where social media and paid advertising are key growth channels. That Digital Co. works with clients across the consumer internet, information technology, and e-commerce sectors, helping them navigate the nuances of digital marketing in a competitive environment. The agency's location in Melbourne also allows it to tap into the city's vibrant startup and tech scenes, making it a natural fit for innovative companies seeking to scale their online presence.

Who That Digital Co. Is a Good Fit For

That Digital Co. is best suited for startups, e-commerce brands, and consumer-focused technology companies that need to build or revamp their social media presence and digital marketing strategy. Businesses that are looking for a hands-on partner to manage paid advertising, create engaging content, and improve their website design will find the agency's services particularly useful. The agency is also a good choice for companies that want to integrate branding and public relations efforts with their digital marketing, as That Digital Co. offers a holistic approach that bridges traditional communications with modern online tactics. For Melbourne-based businesses or those targeting Australian consumers, That Digital Co. provides a localized yet scalable solution for digital growth.