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The Shape Agency

The Shape Agency is a public relations agency based in Haymarket (founded 2016).

Haymarket Founded 2016 11-50 employees

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About The Shape Agency

The Shape Agency, founded in 2016 and based in Haymarket, Australia, has built a strong reputation for helping organisations with a social interest objective navigate complex public debates. Rather than offering generic communications support, this agency focuses on shaping the conversation around social issues, policy, and advocacy. With a strategic approach grounded in research and political analysis, The Shape Agency works to create the conditions for meaningful change—particularly in sectors where public opinion and government action are closely intertwined.

Expertise in Advocacy and Campaign Strategy

The Shape Agency’s core strength lies in its ability to design and execute campaigns that influence public policy and social outcomes. The agency’s work often involves framing social issues, conducting public opinion research, and developing messages that resonate with key audiences. Whether the goal is to shift public perception on a contentious issue or to mobilise grassroots support for a legislative change, The Shape Agency brings a tested methodology that combines sharp political analysis with creative communications. This is particularly valuable for non-profit organisations, unions, and advocacy groups that operate in highly regulated or politically sensitive environments.

Campaign execution is a central pillar of what The Shape Agency offers. From digital campaigns that engage online communities to on-the-ground grassroots mobilisation, the agency helps clients build momentum around their causes. The team is experienced in behaviour change communications, understanding that lasting social impact often requires more than just awareness—it requires shifting attitudes and actions. By integrating research with strategic messaging, The Shape Agency ensures that every campaign is grounded in evidence and tailored to the specific political and social context of the moment.

Services and Capabilities

The Shape Agency provides a comprehensive suite of services designed to support organisations through every stage of a communications campaign. While the agency does not publicly list every service, based on its focus areas, typical offerings include:

  • Strategic communications and message development
  • Campaign strategy, planning, and execution
  • Public opinion and industry research
  • Media relations, monitoring, and training
  • Digital and social media campaign management
  • Grassroots mobilisation and community engagement
  • Government relations and public policy advocacy
  • Social issue framing and brand development
  • Content creation for diverse channels
  • Crisis communications and issues management

These services are delivered with a collaborative approach. The Shape Agency involves its clients in the creative and strategic process, drawing on their deep understanding of the policy and political environment. This partnership model ensures that the communications strategy is not only effective but also aligned with the client’s organisational goals and values.

Who They Work With

The Shape Agency is best suited for organisations that operate at the intersection of public policy, social advocacy, and community engagement. Typical clients include unions seeking to influence industrial relations debates, non-profit organisations campaigning for social change, and advocacy groups working on issues such as health, environment, or social justice. The agency also works with government bodies and businesses that have a clear social impact objective. Because The Shape Agency specialises in navigating complex political landscapes, it is particularly valuable for clients who need to manage stakeholder perceptions, engage with policymakers, or respond to shifting public opinion.

For any organisation in Haymarket, Australia, or beyond that is looking to shape public debate and create space for change, The Shape Agency offers a focused, research-driven approach. Its team understands that communications in the public interest requires more than just good messaging—it requires a deep understanding of the political and social dynamics at play. Whether the goal is to win a campaign, influence legislation, or change public behaviour, The Shape Agency provides the strategic thinking and executional rigour needed to succeed.

Key facts

  • Team size: 11-50 employees
  • Headquarters: Haymarket, New South Wales, Australia, 2000
  • Address: Haymarket New South Wales Australia 2000
  • Annual revenue: 5300000
  • SIC codes: 8742

Keywords & focus

Topics and areas The Shape Agency works with.

  • unions
  • campaigns
  • government relations
  • research
  • elections
  • industry research
  • media
  • nonforprofit
  • public relations & communications services
  • campaign execution
  • social issue framing
  • digital campaigns
  • public engagement
  • public opinion research
  • public relations
  • services
  • media monitoring
  • media training
  • strategic communications
  • grassroots mobilization
  • campaign strategy
  • behavior change
  • advocacy
  • content creation
  • brand development
  • social impact
  • consulting
  • public policy and social advocacy
  • public relations and communications
  • branding
  • +41 more

Technologies

Gmail, Google Apps, WordPress.org, Google Font API, Typekit, Mobile Friendly, Google Tag Manager, YouTube, Gravity Forms, Remote

Industries served by The Shape Agency

The Shape Agency works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

If you are looking for alternatives or more options in Haymarket, here are other public relations agencies in the same city you can compare.

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Frequently asked questions about The Shape Agency

Common questions and answers about The Shape Agency, their services, location, and how to work with them.

Where is The Shape Agency located?
The Shape Agency is headquartered in Haymarket.
What services does The Shape Agency offer?
The Shape Agency offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does The Shape Agency serve?
The Shape Agency serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is The Shape Agency a verified PR agency?
The Shape Agency is listed on Online PR. Verification status is shown on their profile.
How can I contact The Shape Agency?
You can visit their website at http://www.theshapeagency.com.au
How many reviews does The Shape Agency have?
The Shape Agency has 0 client reviews with an average rating of 0.0 out of 5.
When was The Shape Agency founded?
The Shape Agency was founded in 2016.

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