Tracker
Tracker is a public relations agency based in Dhaka (founded 2008).
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About Tracker
Tracker is a media monitoring and analysis agency based in Dhaka, Bangladesh, that has been operating since 2008. Founded initially to serve the telecom sector, the agency has since expanded its capabilities to cover a wide range of industries, from financial services to advocacy groups. Headquartered at Road No-142 in Dhaka, Tracker positions itself as a specialized provider of media intelligence, offering services that help organizations track, analyze, and understand their media coverage across television, radio, print, and online platforms. The agency's focus on accuracy and reliability has made it a notable player in the public relations and communications landscape of Bangladesh.
Media Monitoring and Analysis Expertise
Tracker's core strength lies in its comprehensive media monitoring and evaluation services. The agency provides daily and weekly media monitoring reports that capture news coverage, ad placements, and public mentions. These reports are complemented by qualitative and quantitative analysis, including AVE/PR value measurement, impact score analysis, and trend analysis. Tracker also offers synopsis-based reporting, which summarizes key news items, as well as news translation and transcription services. This combination of tools allows clients to move beyond simple clip collection and gain deeper insights into how they are portrayed in the media. The agency's in-house team is trained to handle both holistic monitoring and individual analytical tasks, ensuring that clients receive tailored intelligence rather than generic data dumps.
Services and Specializations
Tracker's service portfolio is designed to meet the needs of organizations that require detailed media intelligence. The agency's offerings include:
- Daily, weekly, and monthly media monitoring reports
- News translation and transcription services
- Ad monitoring and archiving
- Qualitative and quantitative media analysis
- AVE/PR value measurement and impact score analysis
- Media coverage analysis and trend analysis
- Television and radio monitoring
- Media monitoring for political arenas, advocacy groups, and the financial sector
- Business intelligence and media insights
- Online clip archive and synopsis-based reporting
These services are supported by an online clip archive that stores all clips for easy retrieval. Tracker's focus on accuracy and reliability is evident in its approach to clipping and reporting, which aims to provide clients with unequaled media coverage and extraordinarily accurate results. The agency also offers daily e-mail alerts to keep clients informed in real time.
Client Base and Applications
Tracker works with a diverse range of clients, including corporations, advocacy groups, political organizations, and financial institutions. The agency's media monitoring services are particularly useful for public relations teams that need to track brand mentions, evaluate campaign performance, or manage crisis communications. For advocacy groups and political entities, Tracker provides monitoring that captures coverage related to specific issues or policy debates. In the financial sector, the agency's business intelligence and trend analysis help organizations stay informed about market developments and regulatory changes. Tracker's ability to adapt its monitoring to different industries makes it a flexible partner for organizations operating in Bangladesh's complex media environment.
Tracker is a good fit for organizations based in Dhaka or elsewhere in Bangladesh that require detailed media monitoring and analysis. The agency's long history in the field, combined with its focus on accuracy and tailored reporting, makes it suitable for clients who need reliable media intelligence to support their communications strategies. Whether for daily tracking, monthly analytical reports, or specialized monitoring for political or financial contexts, Tracker offers a comprehensive suite of services that can be customized to meet specific needs.
Key facts
- Team size: 1-10 employees
- Headquarters: Road No-142, Dhaka, Dhaka Division, Bangladesh
- Address: Road No-142 , Dhaka Dhaka Division Bangladesh
- SIC codes: 7375
Keywords & focus
Topics and areas Tracker works with.
- newsad synopsis
- news translationtranscription
- weekly media monitoring report
- media monitoring
- daily media monitoring report
- monthly analytical report
- qualitative analysis
- ad monitoring
- archiving
- avepr value measurement
- media coverage analysis
- pr monitoring
- quantitative analysis
- impact score analysis
- public relations & communications services
- tv monitoring
- media evaluation
- television and radio monitoring
- media analysis service
- media monitoring for political arena
- media insights
- synopsis-based reporting
- media archive
- media monitoring for advocacy groups
- trend analysis
- impact score scale
- media monitoring for financial sector
- business intelligence
- qualitative reports
- media monitoring and analysis
- +36 more
Technologies
Outlook, Media Temple SSL, Slack, WordPress.org, Facebook Custom Audiences, Google Font API, Mobile Friendly, IoT
Industries served by Tracker
Tracker works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Dhaka
If you are looking for alternatives or more options in Dhaka, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Tracker
Common questions and answers about Tracker, their services, location, and how to work with them.
- Where is Tracker located?
- Tracker is headquartered in Dhaka.
- What services does Tracker offer?
- Tracker offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Tracker serve?
- Tracker serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Tracker a verified PR agency?
- Tracker is listed on Online PR. Verification status is shown on their profile.
- How can I contact Tracker?
- You can visit their website at http://www.trackerbd.com
- How many reviews does Tracker have?
- Tracker has 0 client reviews with an average rating of 0.0 out of 5.
- When was Tracker founded?
- Tracker was founded in 2008.
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