Treinta y dos

Treinta y dos is a public relations and communications agency based in Santiago, Chile, founded in 2022. The agency focuses on strategic planning, action-oriented communication, and digital engagement, serving clients across various sectors that require a modern approach to public relations. With a compact and agile structure, Treinta y dos offers tailored communication solutions that bridge traditional PR with the demands of the digital landscape.

Services and Specialties

While Treinta y dos does not publish a detailed list of specific services, its focus on "estrategia, acción y comunicación digital" suggests a comprehensive offering in the PR and communications space. The agency likely provides the following services based on its stated expertise and the needs of clients in the Santiago Metropolitan Region and broader Chile market:

• Strategic communication planning and consulting
• Digital public relations and online reputation management
• Content creation for social media, websites, and press materials
• Media relations and press outreach
• Crisis communication and issue management
• Brand storytelling and narrative development
• Social media management and community engagement
• Event planning and promotion
• Influencer and stakeholder relations

These capabilities allow Treinta y dos to serve clients ranging from startups to established companies that need to strengthen their public presence in the competitive Chilean market.

Methodology and Approach

Treinta y dos operates with a methodology that integrates strategy with execution. The agency emphasizes action-oriented communication, meaning it focuses on measurable outcomes rather than just theoretical plans. This approach is particularly relevant for digital campaigns, where real-time adjustments and data-driven decisions are critical. By combining traditional PR tactics with digital tools, Treinta y dos helps clients navigate the evolving media landscape in Chile, where online platforms increasingly shape public opinion. The agency's small team allows for close collaboration with clients, ensuring that each campaign is customized to specific industry needs and audience behaviors.

Location and Market Presence

Based in the Santiago Metropolitan Region, Treinta y dos is well-positioned to serve clients throughout Chile. Santiago, as the country's capital and economic hub, is home to a diverse range of businesses, from multinational corporations to local enterprises. The agency's local knowledge of the Chilean media environment and digital trends enables it to craft campaigns that resonate with target audiences. While Treinta y dos is a relatively new player in the PR space, its focus on digital communication and strategic action makes it a relevant choice for organizations looking to modernize their public relations efforts. The agency's headquarters in the Santiago Metropolitan Region provides easy access to key media outlets, business districts, and cultural centers, facilitating effective client-agency collaboration.

Treinta y dos is a suitable partner for businesses and organizations that require a fresh, digital-first approach to public relations in Chile. Its emphasis on strategy, action, and digital communication makes it particularly well-suited for clients in the technology, consumer goods, or professional services sectors that need to build or maintain a strong public image. Companies that value agility, personalized service, and a focus on measurable results will find Treinta y dos a practical choice for their communication needs in the Santiago Metropolitan Region and beyond.