Waterloo Region Record
Waterloo Region Record is a public relations agency based in Kitchener (founded 1878).
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About Waterloo Region Record
As a daily newspaper serving the Waterloo Region in Ontario, Canada, the Waterloo Region Record offers a comprehensive range of public relations and communications services centered on local news coverage, community engagement, and regional storytelling. The publication's core services include local news reporting, development coverage, political analysis, business journalism, and community event promotion. It also provides extensive archival research capabilities, with over 1.3 million searchable pages dating from 1893 to 2025, making it a valuable resource for historical context and long-form feature writing. The Waterloo Region Record is particularly known for its focus on regional issues such as housing, infrastructure planning, local crime investigations, and regional health services, all of which are essential for organizations seeking to communicate effectively within the community.
Who They Help
The Waterloo Region Record primarily serves local businesses, municipal governments, non-profit organizations, and community groups across Kitchener, Waterloo, Cambridge, and the broader Waterloo Region. It is a trusted partner for organizations involved in regional development projects, real estate initiatives, and community partnerships. The publication's audience includes local residents, policymakers, and business leaders who rely on the Record for accurate, timely information about their community. The newspaper also supports philanthropic efforts, education initiatives, and community volunteer opportunities by providing a platform for raising awareness and driving engagement. Its strong emphasis on local culture, regional arts, and community stories makes it an ideal outlet for organizations looking to connect with the community on a personal level.
Their Approach
The Waterloo Region Record approaches public relations and communications with a deep commitment to local journalism and community involvement. The publication prioritizes factual, balanced reporting on topics that matter most to residents, such as local government decisions, regional infrastructure planning, and development projects. It emphasizes community engagement through its coverage of local events, community events, and regional tourism, ensuring that its content remains relevant and accessible. The Record's team of journalists and editorial staff work closely with community partners to highlight stories that reflect the region's unique character, from local business successes to regional arts initiatives. This approach is grounded in the newspaper's long history as Canada's first bilingual daily, a legacy that continues to inform its dedication to inclusive, community-focused storytelling.
Services and Specialties
- Local news coverage and investigative reporting
- Development and infrastructure project coverage
- Political and government affairs reporting
- Business and economic development journalism
- Community event promotion and coverage
- Archival research and historical context services
- Philanthropy and non-profit communication support
- Regional tourism and cultural arts promotion
- Education and community volunteer opportunity features
Location and Credentials
Headquartered at 160 King St E in Kitchener, Ontario, Canada, the Waterloo Region Record has been a cornerstone of regional journalism since its founding on February 9, 1878. The publication operates with a staff of between 51 and 200 employees, reflecting its status as a significant employer and community institution in the Waterloo Region. Its extensive archive, spanning from 1893 to 2025, underscores its long-standing commitment to preserving local history and providing a reliable record of community development. The Record's location in Kitchener places it at the heart of the region, allowing it to maintain close ties with local government, businesses, and residents. As the area's first English daily newspaper, it holds a unique position in the Canadian media landscape, combining historical credibility with modern digital accessibility.
The Waterloo Region Record is a strong fit for organizations seeking to build or enhance their public profile within the Waterloo Region. Its deep roots in local culture, combined with its comprehensive coverage of regional issues, make it an effective partner for community engagement, development communication, and brand storytelling. Whether for a local business launching a new initiative, a non-profit organizing a community event, or a government agency seeking to inform residents about infrastructure projects, the Record provides a trusted, established platform to reach a diverse and engaged audience. Its focus on community stories and local news ensures that communications efforts are not only seen but also resonate with the people who matter most.
Key facts
- Team size: 51-200 employees
- Headquarters: 160 King St E, Kitchener, Ontario, Canada, N2G 4E5
- Address: 160 King St E , Kitchener Ontario Canada N2G 4E5
- Annual revenue: 7735000
- SIC codes: 2711
Keywords & focus
Topics and areas Waterloo Region Record works with.
- public relations & communications services
- local culture
- development projects
- regional newspaper
- regional arts
- regional news
- development coverage
- local politics
- local business
- regional issues
- philanthropy
- printing and publishing
- community volunteer opportunities
- regional health services
- regional infrastructure
- community partnerships
- local crime investigations
- regional development
- regional tourism
- community engagement
- local news coverage
- community events
- community involvement
- local government
- regional development projects
- real estate
- regional infrastructure planning
- local events
- community stories
- education
- +36 more
Technologies
Route 53, Mailchimp Mandrill, Mimecast, Outlook, Microsoft Office 365, Amazon CloudFront, EasyDNS, Amazon AWS, Adobe Marketing Cloud, Bluekai, Chartbeat, TubeMogul, AWS SDK for JavaScript, React Redux, Slack, Ad Unit 300 x 250, Segment.io, Cedexis Radar, Viafoura, Google Analytics, PubMatic, comScore, Twitter Advertising, Linkedin Marketing Solutions, New Relic, Facebook Widget, OpenX - Exchange,...
Industries served by Waterloo Region Record
Waterloo Region Record works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Waterloo Region Record
Common questions and answers about Waterloo Region Record, their services, location, and how to work with them.
- Where is Waterloo Region Record located?
- Waterloo Region Record is headquartered in Kitchener.
- What services does Waterloo Region Record offer?
- Waterloo Region Record offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Waterloo Region Record serve?
- Waterloo Region Record serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Waterloo Region Record a verified PR agency?
- Waterloo Region Record is listed on Online PR. Verification status is shown on their profile.
- How can I contact Waterloo Region Record?
- You can visit their website at http://www.therecord.com
- How many reviews does Waterloo Region Record have?
- Waterloo Region Record has 0 client reviews with an average rating of 0.0 out of 5.
- When was Waterloo Region Record founded?
- Waterloo Region Record was founded in 1878.
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