WHOA!
WHOA! is a public relations agency based in London (founded 2017).
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About WHOA!
WHOA! is a specialist music promotion and public relations agency based in London, United Kingdom, that focuses exclusively on the dance music and electronic music sectors. Founded in 2017, the agency works with record labels, artists, and DJs to amplify their reach across radio, clubs, streaming platforms, and tastemaker networks. While many PR agencies serve a broad range of industries, WHOA! has carved a distinct niche in the competitive world of global dance music promotion, serving clients ranging from independent artists to major labels such as Warner, Atlantic, Defected, Sony Music, and Spinnin' Records.
How WHOA! Helps Artists and Labels
WHOA! provides a comprehensive suite of services designed to connect dance music with the right audiences. The agency's core strength lies in its deep relationships with international club DJs, resident DJs, and tastemakers who influence what gets played in venues and festivals worldwide. By leveraging these connections, WHOA! helps clients secure playlist placements, radio spins, and club support that can significantly boost an artist's profile. The agency also offers music promotion analytics, allowing clients to track the performance of their campaigns across different channels. This data-driven approach helps artists and labels understand where their music is gaining traction and adjust their strategies accordingly.
Services and Specialties
Based on its industry focus and keywords, WHOA! likely offers the following services to its clients in London and beyond:
- Global dance music promotion and campaign strategy
- Radio promotion including UK specialist radio plugging and international specialist radio outreach
- Playlist pitching and playlist promotion for streaming platforms
- DJ outreach to international club DJs, resident DJs, and tastemakers
- Retail promotion and support for physical and digital storefronts
- Music marketing strategy and campaign analytics
- Music publicity and press coverage for artists and labels
- Music industry networking and B2B introductions
- Music publishing support and rights management
These services are tailored specifically to the dance music ecosystem, which has its own unique distribution channels, influencers, and audience behaviors. WHOA! understands that a track's success often depends on support from a network of specialist radio shows, club residencies, and tastemaker playlists, and the agency has built its reputation on navigating this landscape effectively.
Location and Client Base
Headquartered in London, United Kingdom, WHOA! operates at the heart of a global music hub. London is home to some of the world's most influential radio stations, clubs, and music media, making it an ideal base for a promotion agency focused on dance music. The agency's client roster reflects its reach and credibility, including partnerships with major labels like Ultra, DIM MAK, Armada, Tomorrowland Music, and Insomniac Music, as well as independent imprints such as Good Company, Future House Music, and Be Yourself Music. This mix of major and independent clients demonstrates WHOA!'s ability to serve both established acts and emerging talent.
WHOA! is a good fit for dance music artists, producers, and labels that want targeted, results-oriented promotion rather than a one-size-fits-all PR approach. The agency is particularly suited for clients seeking to break into the UK and European markets, build support from tastemaker DJs, or increase their presence on specialist radio and curated playlists. With its focus on analytics and measurable outcomes, WHOA! also appeals to clients who want clear visibility into how their promotional efforts are performing. For anyone working in the global dance music scene, WHOA! offers a specialized, well-connected partner based in London, United Kingdom.
Key facts
- Team size: 1-10 employees
- Headquarters: London, United Kingdom
- Address: London United Kingdom
- SIC codes: 7389
Keywords & focus
Topics and areas WHOA! works with.
- reviewers
- holiday resort djs
- international club djs
- international resident djs
- international tastemaker djs
- retail
- international specialist radio
- uk specialist radio plugging
- 1001 djs
- public relations & communications services
- music promotion analytics
- retail promotion
- music promotion
- playlist promotion
- music promotion campaigns
- music industry networking
- music publishing
- b2b
- music marketing
- music publicity
- music & sound recording
- radio promotion
- upfront dance music
- top label promotion
- music radio campaigns
- dj outreach
- top artist promotion
- music marketing strategy
- radio playlist pitching
- global dance music promotion
- +25 more
Technologies
Google Cloud Hosting, Mobile Friendly, Varnish, Wix, Remote
Industries served by WHOA!
WHOA! works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in London
If you are looking for alternatives or more options in London, here are other public relations agencies in the same city you can compare.
Frequently asked questions about WHOA!
Common questions and answers about WHOA!, their services, location, and how to work with them.
- Where is WHOA! located?
- WHOA! is headquartered in London.
- What services does WHOA! offer?
- WHOA! offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does WHOA! serve?
- WHOA! serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is WHOA! a verified PR agency?
- WHOA! is listed on Online PR. Verification status is shown on their profile.
- How can I contact WHOA!?
- You can visit their website at http://www.whoa-promo.com
- How many reviews does WHOA! have?
- WHOA! has 0 client reviews with an average rating of 0.0 out of 5.
- When was WHOA! founded?
- WHOA! was founded in 2017.
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