WISH3

WISH3 is a public relations and communications agency based in Goor, Netherlands, that specializes in creating social impact through strategic communication. Founded in 2018, the agency focuses on helping organizations articulate and amplify their contributions to society, particularly in areas such as social entrepreneurship, community well-being, and inclusive employment. Unlike traditional PR firms that prioritize brand awareness or sales, WISH3 centers its work on measurable societal outcomes, making it a distinctive partner for non-profits, social enterprises, and businesses with strong corporate social responsibility (CSR) goals.

Services and Specialties

WISH3 tailors its services to clients who prioritize social value creation and community impact. While the agency does not publicly list a detailed service menu, its keywords and industry focus suggest a core set of capabilities aligned with impact communication and stakeholder engagement. Typical offerings for an agency like WISH3 include:

• Social impact storytelling and narrative development
• PR and communication strategies for non-profit and social enterprises
• Community engagement and collaboration facilitation
• Impact measurement and reporting support
• Event planning and management for impact initiatives
• Content creation for social innovation and sustainability campaigns
• Brand positioning around social entrepreneurship and community well-being

These services are designed to help clients communicate their mission effectively, attract partners, and demonstrate tangible results to funders and stakeholders. WISH3’s approach is practical and collaborative, often involving local communities in the process to ensure authenticity and relevance.

Methodology and Approach

WISH3 operates with a methodology grounded in social impact measurement and community collaboration. The agency emphasizes "impact collaboration," working closely with clients to define clear social goals and then crafting communication strategies that reflect those objectives. A distinctive element of WISH3’s approach is the use of "community wish trees" and impact art projects, which serve as creative tools for engaging local populations and visualizing collective aspirations. This hands-on, participatory style sets WISH3 apart from conventional PR agencies that rely solely on media relations or digital marketing. Instead, WISH3 integrates social impact certification and sustainable materials into its campaigns, ensuring that every communication effort aligns with broader ethical and environmental standards. The agency’s focus on "maatschappelijk rendement" (social return) means that every project is evaluated not just by reach or impressions, but by its contribution to social cohesion and community well-being.

Location and Local Roots

Based in Goor, a town in the Overijssel province of the Netherlands, WISH3 draws on its local context to inform its work. Goor’s position in the eastern Netherlands, near the German border, places the agency in a region with a strong tradition of community cooperation and social enterprise. This geographic grounding allows WISH3 to maintain close ties with local organizations, municipalities, and social initiatives, while also serving clients across the country. The agency’s headquarters at Van Heeckerenweg in Goor reflects its commitment to operating from a smaller, community-focused hub rather than a major urban center, which aligns with its emphasis on authentic, grassroots impact. For Dutch organizations looking to strengthen their social footprint, WISH3 offers a rare combination of strategic PR expertise and a deep understanding of the social sector’s unique challenges.

WISH3 is best suited for non-profit organizations, social enterprises, and businesses that want to communicate their social impact in a credible, measurable way. It is also a strong fit for government agencies or foundations involved in community development, social innovation, or inclusive employment programs. Clients who value transparency, collaboration, and a focus on real-world outcomes will find WISH3’s approach refreshingly practical. With its base in Goor, Netherlands, the agency brings a local sensibility to national and regional projects, ensuring that every campaign is grounded in the communities it aims to serve.