YOU MAKE ME FEEL

Based in Madrid, Spain, YOU MAKE ME FEEL is a public relations and communications agency that has built its reputation on a highly sensory approach to brand strategy. Founded in 2017 and operating from the Community of Madrid, the firm specialises in creating immersive experiences that engage all five senses. Rather than focusing solely on traditional media relations, YOU MAKE ME FEEL positions itself at the intersection of brand experience, customer experience, and sensory marketing, helping companies develop strategies that are felt as much as they are communicated.

A Sensory Approach to Brand Communication

YOU MAKE ME FEEL’s core philosophy is that memorable brand interactions are those that appeal to emotion and physical sensation, not just logic. The agency works to blur the lines between brand experiences, customer experiences, and sensory marketing. This means every campaign or activation is designed to be coherent across all touchpoints, following a single conceptual thread that makes the brand distinct and enveloping. Whether through scent, sound, texture, or visual design, the agency ensures that the brand’s message is not just heard but truly felt. This approach is underpinned by a commitment to analysis and creativity: YOU MAKE ME FEEL first examines a brand’s existing levels of communication and customer contact, then builds experiences that are both enriching and transformative, regardless of the client’s size.

Key Services and Specialties

While YOU MAKE ME FEEL does not list a standardised menu of services, its focus on experiential and sensory marketing suggests a range of capabilities that align with its Madrid-based operations. The agency likely offers the following:

• Event design and creative event production (including corporate and experiential events)
• Brand experience strategy and implementation
• Customer experience (CX) consulting and touchpoint mapping
• Sensory marketing (including scent, sound, and tactile branding)
• Communication strategy and public relations
• Brand differentiation and positioning
• Experiential marketing campaigns

These services are typically delivered in a holistic manner, with YOU MAKE ME FEEL acting as a strategic partner that helps companies define how they interact with their audiences on a sensory level. The agency’s emphasis on “desdibujar las líneas” (blurring the lines) between different experience disciplines means clients can expect integrated solutions where PR, events, and sensory design work in unison.

Who YOU MAKE ME FEEL Works With

YOU MAKE ME FEEL is well-suited for brands that want to move beyond conventional communication and create deeper emotional connections with their audiences. The agency’s approach is particularly relevant for companies in sectors where customer experience is a key differentiator, such as retail, hospitality, luxury goods, lifestyle, and consumer products. It is also a strong fit for organisations looking to launch new products, reposition themselves, or create memorable corporate events that leave a lasting impression. Because the agency tailors its strategies to brands of any size, it can work effectively with both established corporations and ambitious startups based in Madrid or elsewhere in Spain. Ultimately, YOU MAKE ME FEEL is a good choice for any business that believes in the power of sensory storytelling and wants its brand to be experienced, not just seen.