35thAvenuePartners

Operating out of Seattle in the United States, 35thAvenuePartners was founded with a clear and specific purpose: to help organizations navigate moments of strategic inflection. The consultancy emerged from the recognition that many companies struggle to identify and articulate their most important narratives, particularly during periods of transition or external pressure. Rather than offering a broad menu of communications services, the firm focuses on three interrelated business needs—positioning planning, issues management, and major change communications—to help clients find the stories that are most authentic to their mission and align all audiences in the same direction.

Strategic Focus and Core Philosophy

35thAvenuePartners operates as a corporate public relations consultancy that prioritizes substance over volume. The firm's approach is grounded in the belief that the most effective communications strategies are those that emerge from a deep understanding of an organization's core purpose and strategic objectives. By concentrating on positioning planning, the firm helps companies define how they want to be perceived by key stakeholders, from investors and employees to customers and regulators. Issues management is another pillar of their work, addressing how organizations prepare for, respond to, and recover from challenges that threaten their reputation or operational stability. Major change communications—such as mergers, restructuring, or cultural transformation—round out their focus, ensuring that internal and external audiences remain aligned during periods of uncertainty. This trio of services allows 35thAvenuePartners to act as a strategic partner rather than simply a tactical executor.

Services and Specialties

While 35thAvenuePartners does not publish a lengthy service menu, their stated expertise in positioning planning, issues management, and major change communications suggests a range of capabilities that are typical of a focused corporate PR consultancy. Clients can expect support in the following areas:

• Corporate narrative development and messaging strategy
• Reputation risk assessment and crisis communication planning
• Stakeholder alignment and internal communications for organizational change
• Executive thought leadership and media positioning
• Strategic counsel for mergers, acquisitions, or restructuring announcements
• Audience segmentation and tailored communication strategies

These services are delivered with an emphasis on research and analysis, ensuring that every recommendation is grounded in a clear understanding of the client's competitive landscape, stakeholder expectations, and organizational culture. The consultancy's work is designed to influence opinions, actions, and outcomes, setting the tone for how an organization is perceived during both stable and challenging times.

Ideal Clients and Fit

35thAvenuePartners is best suited for organizations that are facing a specific strategic communications need rather than seeking ongoing, high-volume media relations. Companies undergoing a major transition—such as a leadership change, merger, or public offering—will find particular value in the firm's change communications expertise. Similarly, businesses operating in regulated or highly visible industries may benefit from the consultancy's issues management capabilities. The firm's location in Seattle, United States, positions it well to serve both local companies in the Pacific Northwest and national clients seeking a partner with a focused, strategic approach. For organizations that need a clear-eyed assessment of their communications challenges and a practical plan to address them, 35thAvenuePartners offers a disciplined, results-oriented alternative to larger, more diffuse agencies. Their focus on the most strategically-important stories makes them a strong fit for leaders who understand that effective communications is not just about being heard, but about being understood.