Expand PR
Expand PR is a public relations agency based in Auckland (founded 2016).
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About Expand PR
Based in Auckland, New Zealand, Expand PR is a boutique public relations consultancy that has been operating since 2016. Auckland, as New Zealand's largest city and commercial hub, is home to a diverse mix of startups, established businesses, and non-profit organisations, all competing for attention in a relatively small but highly connected media market. In this environment, a focused PR partner can make a significant difference, and Expand PR positions itself to serve that need with a practical, hands-on approach to media and communications.
What Expand PR Does
Expand PR develops and implements tailored publicity, social media, storytelling, and content writing solutions. The agency’s core offering revolves around media relations and media outreach, helping brands secure coverage in news outlets, online publications, and relevant industry media. They also provide content creation services, from website content and articles to interviews and press releases. A notable aspect of their toolkit is the use of AI tools for content, videos, and images, as well as DIY content tools that allow clients to manage some aspects of their own media presence. This blend of strategic media relations and accessible content solutions reflects a modern, practical approach to PR that suits smaller teams and growing brands.
Beyond traditional media work, Expand PR offers digital advertising and social media ad management, content curation for social channels, and influencer management. Their services also include stakeholder engagement and brand building, making them a versatile partner for organisations that need a coordinated communications strategy across multiple channels. The agency’s emphasis on “media campaigns” and “content marketing” suggests they work with clients to plan and execute structured, results-driven initiatives rather than one-off press releases.
Who They Serve
Expand PR’s client list is diverse and includes well-known charitable organisations such as Cure Kids and World Vision, alongside innovative businesses like IMAGR, Driveline, and Yourdrive. They also work with professional services firms like KPMG and Novartis, as well as educational institutions like AUT eSchool. This mix of non-profits, tech startups, and corporate clients indicates that Expand PR is comfortable across different sectors and can adapt its approach accordingly. The agency explicitly states it helps charity organisations, innovative businesses, and entrepreneurs—a broad but focused client base that values practical, results-oriented communications support.
Areas of Expertise
Based on the agency’s stated services and keywords, Expand PR’s core expertise includes:
- Media relations and media outreach for small brands and established organisations
- Content creation, including articles, interviews, and website content
- AI-powered tools for video, images, and content generation
- DIY content tools for clients who want to manage some content themselves
- Social media ad management and digital advertising
- Influencer management and stakeholder engagement
- Brand building and content marketing strategy
- Media strategy and campaign development
These services are tailored to help clients tell their business story effectively, connect with target audiences, and build a credible media profile without the overhead of a large in-house team.
Who Expand PR Is a Good Fit For
Expand PR is well-suited for small to medium-sized businesses, startups, and non-profit organisations in Auckland and across New Zealand that need a practical, hands-on PR partner. The agency’s mix of traditional media relations, content creation, and digital tools makes it particularly appealing for brands that want to build their profile without committing to a large retainer or a full-time communications team. Entrepreneurs and growing companies that value a straightforward, results-focused approach to publicity and brand building will likely find Expand PR a useful ally in navigating New Zealand’s media landscape.
Key facts
- Team size: 1-10 employees
- Headquarters: Auckland, Auckland, New Zealand, 1021
- Address: Auckland Auckland New Zealand 1021
- SIC codes: 8742
Keywords & focus
Topics and areas Expand PR works with.
- publicity
- news
- public relations
- articles
- interviews
- content writing
- media coverage
- media
- content
- website content
- public relations & communications services
- diy content tools
- media outreach for small brands
- media relations
- media strategy
- ai for videos and images
- content curation for social media
- media outreach
- content creation
- brand building
- social media ad management
- digital advertising
- content marketing
- influencer management
- stakeholder engagement
- ai content tools
- content and diy tools
- public relations agencies
- media campaigns
- content curation
- +31 more
Technologies
Gmail, Google Apps, WordPress.org, Apache, Mobile Friendly, Google Font API, Facebook Custom Audiences, Facebook Widget, Facebook Login (Connect), Webmail
Industries served by Expand PR
Expand PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Auckland
If you are looking for alternatives or more options in Auckland, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Expand PR
Common questions and answers about Expand PR, their services, location, and how to work with them.
- Where is Expand PR located?
- Expand PR is headquartered in Auckland.
- What services does Expand PR offer?
- Expand PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Expand PR serve?
- Expand PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Expand PR a verified PR agency?
- Expand PR is listed on Online PR. Verification status is shown on their profile.
- How can I contact Expand PR?
- You can visit their website at http://www.expandpr.co.nz
- How many reviews does Expand PR have?
- Expand PR has 0 client reviews with an average rating of 0.0 out of 5.
- When was Expand PR founded?
- Expand PR was founded in 2016.
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