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Food Clarity

Food Clarity is a public relations agency based in Gothenburg (founded 2017).

Gothenburg Founded 2017 1-10 employees

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About Food Clarity

Food Clarity is a specialist consultancy based in Gothenburg, Sweden, that focuses on the intersection of food science, nutrition, and communication. Founded in 2017, the firm operates at a unique crossroad where dietary science meets consumer engagement. Rather than offering broad public relations services, Food Clarity zeroes in on helping food and beverage companies navigate the complex landscape of health claims, nutritional messaging, and product development. Their work is grounded in evidence-based nutrition and a deep understanding of how consumers make food choices, making them a distinct player in the PR and communications field.

Translating Nutrition Science into Communication Strategy

What sets Food Clarity apart is their ability to act as a bridge between technical food science and market-facing communication. The team takes complex nutritional data, dietary guidelines, and health research and translates them into clear, credible messages for consumers, retailers, and B2B partners. This is particularly valuable in an era where consumers are more health-conscious than ever, yet often confused by conflicting nutrition information. Based in Gothenburg, Sweden, the agency helps clients cut through the noise by ensuring every health claim, product label, or influencer campaign is scientifically accurate and legally compliant. Their approach combines consumer insights with nutritional expertise, allowing companies to build trust without overpromising.

Services: From Product Development to Health Influencer Programs

Food Clarity's service offerings span the entire product lifecycle, though they are particularly strong in early-stage development and communication. Their capabilities typically include:

  • Nutrition and health communication strategy
  • Product positioning from a health and wellness perspective
  • Scientific review of health claims and marketing materials
  • Consumer behavior and dietary habit analysis
  • Health influencer program development and management
  • Employee education on food, nutrition, and consumer trends
  • Product renovation and innovation support (idea to launch)
  • Sustainable food development consulting
  • Market insights for food marketing communication
  • Content creation for social media and B2B channels

Notably, Food Clarity emphasizes education as a core service. They believe that internal teams must understand the science behind their products to communicate effectively. This includes training sessions on everything from basic nutrition principles to the history of food and evolving consumer behaviors. By educating employees, the agency ensures that brand messaging is consistent from R&D through to marketing.

Who They Work With

Food Clarity is best suited for food and beverage companies that need to communicate health and nutrition benefits without crossing into misleading territory. Their clients are likely mid-sized to large food producers, ingredient suppliers, or startups focused on health-oriented products. The agency is particularly valuable for brands launching new products with functional health claims, companies renovating existing products to meet clean-label trends, or organizations looking to build credibility through science-backed influencer partnerships. Because they are based in Gothenburg, Sweden, they have strong ties to the Nordic food industry, but their expertise in nutrition communication applies to any market where regulatory compliance and consumer trust are paramount. For any company seeking to align product innovation with clear, truthful health messaging, Food Clarity offers a focused, evidence-driven approach that few generalist PR agencies can match.

Key facts

  • Team size: 1-10 employees
  • Headquarters: Gothenburg, Vaestra Goetaland County, Sweden
  • Address: Gothenburg Vaestra Goetaland County Sweden
  • SIC codes: 8742

Keywords & focus

Topics and areas Food Clarity works with.

  • nutrition
  • education
  • consumer insights
  • health
  • consumer goods
  • innovations
  • dietary habits
  • wellbeing
  • dietary needs
  • communication
  • public relations & communications services
  • communication strategy
  • product development from idea to launch
  • market insights
  • nutrition communication
  • food marketing communication
  • b2b
  • food science
  • influence programs
  • product strategy
  • product positioning
  • sustainable food
  • sustainable food development
  • social media content
  • product renovation
  • management consulting services
  • product development support
  • sustainability in food
  • consumer behavior
  • health influencer programs
  • +51 more

Technologies

Outlook, Microsoft Office 365, Nginx, WordPress.org, Google Font API, Mobile Friendly, Bootstrap Framework, Android, AI

Industries served by Food Clarity

Food Clarity works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about Food Clarity

Common questions and answers about Food Clarity, their services, location, and how to work with them.

Where is Food Clarity located?
Food Clarity is headquartered in Gothenburg.
What services does Food Clarity offer?
Food Clarity offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Food Clarity serve?
Food Clarity serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Food Clarity a verified PR agency?
Food Clarity is listed on Online PR. Verification status is shown on their profile.
How can I contact Food Clarity?
You can visit their website at http://www.foodclarity.se
How many reviews does Food Clarity have?
Food Clarity has 0 client reviews with an average rating of 0.0 out of 5.
When was Food Clarity founded?
Food Clarity was founded in 2017.

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