Honeybadger

Honeybadger is a public relations and communications agency based in Gothenburg, Sweden, with a second office in Malmö. Founded in 2009, the firm specializes in corporate communication, financial communication, and investor relations. The agency serves both listed and unlisted companies, as well as financial sector actors such as fund managers and pension funds. Honeybadger combines long experience in market communication with a sharp, creative team approach.

Services and Specialties

Honeybadger focuses on communication that supports corporate value and stakeholder trust. Their core services include corporate marketing, investor relations, financial communication, and corporate reporting. They also offer branding and design services to ensure that messaging is visually coherent. The team works with both Swedish and international clients, helping them communicate with clarity, relevance, and strategic precision. Their expertise is particularly relevant for companies navigating the complexities of being publicly listed or operating in regulated financial markets.

• Corporate communication and messaging strategy
• Investor relations (IR) and financial communication
• Corporate reporting (annual reports, sustainability reports)
• Branding and design for corporate materials
• Market communication and positioning
• Strategic communication planning

Who They Help

Honeybadger’s client base consists primarily of listed and unlisted companies, along with financial institutions like fund managers and pension funds. The agency is well-suited for businesses that need to communicate effectively with investors, analysts, and other financial stakeholders. Their work often involves translating complex financial data into clear, accessible narratives. In 2024, Honeybadger strengthened its position by acquiring Shark Communication, a fellow agency with offices in both Gothenburg and Malmö. This merger expanded their team and geographic reach, allowing them to serve a broader range of clients across southern Sweden.

Approach and Philosophy

Honeybadger describes itself as a sharp and creative team with deep experience in market communication and valuation services. Their approach is built on clarity, relevance, and strategic precision. Rather than using generic messaging, they tailor communication to each client’s specific context and audience. The agency emphasizes long-term relationships and measurable results, particularly in investor relations where trust and accuracy are paramount. Their work in corporate reporting and financial communication is designed to meet both regulatory requirements and stakeholder expectations.

Location and Credentials

Honeybadger is headquartered at 22 Kyrkogatan in Gothenburg, Sweden, in the Västra Götaland County. The agency also maintains a presence in Malmö following the Shark Communication acquisition. With offices in two of Sweden’s major cities, Honeybadger is well-positioned to serve clients throughout the country. The team’s combined experience spans corporate marketing, investor relations, and financial communication, making them a reliable partner for organizations that require sophisticated, compliance-aware communication strategies.

Who Is a Good Fit for Honeybadger?

Honeybadger is a strong choice for growing companies, publicly traded firms, and financial institutions that need professional support in investor relations, corporate reporting, and strategic communication. Their focus on financial and corporate messaging makes them particularly relevant for businesses in the finance, technology, and industrial sectors. Companies that value clear, honest, and strategically sound communication—rather than flashy marketing—will find Honeybadger’s approach aligned with their needs. The agency is also a good fit for organizations looking for a partner with a proven track record in both Swedish and international markets.