Listening Pig PR

Listening Pig PR is a public relations and communications agency based in Leeds, United Kingdom, that has been operating since 2015. The agency focuses on helping small and medium-sized enterprises (SMEs) raise their profile through targeted media coverage. With a strong emphasis on quality, no-nonsense PR, Listening Pig PR works across a range of sectors including healthcare, social care, wellness, and fitness, as well as more general business and corporate communications. The agency's approach is grounded in journalism and copywriting, reflecting the founder's background in news and media.

Services and Specialties

Listening Pig PR offers a focused set of services designed to help SMEs gain meaningful media exposure. Rather than simply distributing press releases, the agency specialises in thought leadership, expert commentary, and feature writing. This approach helps businesses position themselves as authorities in their fields, which is particularly valuable in industries like healthcare and wellbeing where trust and credibility are essential. The agency's services include:

• Media relations and press coverage for local, regional, national, and trade publications
• Thought leadership and opinion pieces
• Expert commentary and feature writing
• Copywriting and editing for corporate communications
• PR strategy for small and medium-sized businesses

Listening Pig PR has a reported 95% success rate in getting businesses into the press, with placements ranging from local outlets like the Evening Post and The Yorkshire Post to national titles such as The Guardian, The Telegraph, and Cosmopolitan. The agency also works with trade press covering sectors like social care, aviation, and technology, making it a versatile partner for SMEs in diverse industries.

Methodology and Approach

The agency's methodology is built on a straightforward principle: doing what it says it will do. Listening Pig PR prides itself on being reliable and transparent, avoiding the jargon and overpromising that often characterises larger PR firms. The team focuses on finding the right story for each client and working directly with journalists to secure coverage. This hands-on approach is backed by a strong network of media contacts and a deep understanding of what makes a story newsworthy. For SMEs that may have limited experience with PR, Listening Pig PR offers a clear, results-oriented process that prioritises quality over quantity. The agency's emphasis on journalism and writing means clients receive well-crafted content that resonates with both journalists and target audiences.

Location and Reach

Based in Leeds, United Kingdom, Listening Pig PR serves clients across the region and beyond. Leeds has a vibrant business community and a strong media presence, including regional broadcasters like BBC Look North and ITV Calendar, as well as business publications such as Insider, Bdaily, and Business Desk. The agency leverages this local expertise to help SMEs in Yorkshire and the North of England gain visibility, while also securing placements in national and trade press. Listening Pig PR's location in Leeds gives it a strategic advantage for clients looking to build a strong regional profile before expanding their reach.

Listening Pig PR is a good fit for small and medium-sized businesses that want straightforward, effective PR without the fuss. The agency is particularly well-suited for companies in healthcare, social care, wellness, and other sectors where expert commentary and thought leadership can make a real difference. If you are an SME owner in Leeds or anywhere in the United Kingdom looking to raise your profile in the press, Listening Pig PR offers a practical, results-driven alternative to larger, more impersonal agencies.