Merakyn

Merakyn works with startups, charities, and enterprises that need to align their public communications with measurable sustainability goals. The agency was founded in 2022 as a benefit corporation, which means its legal structure requires it to consider the impact of its decisions on society and the environment. Based in Turin, Italy, Merakyn focuses on helping organizations tell credible stories about their social and environmental efforts while also providing the strategic framework to make those efforts real.

How Merakyn combines communications and sustainability

Unlike many agencies that treat sustainability as a topic for press releases or green marketing, Merakyn treats it as a core operational and strategic function. The agency’s approach integrates communications with environmental consulting, impact measurement, and circular economy principles. For clients, this means that Merakyn doesn’t just help write about sustainability initiatives—it helps design the initiatives themselves. The agency offers consulting on net zero targets, ESG frameworks, and social impact strategy, then translates that work into communications campaigns that stand up to scrutiny from regulators, investors, and the public.

Merakyn’s background as a benefit corporation gives it firsthand experience with the reporting requirements and governance structures that clients increasingly need to navigate. The agency uses impact assessment tools to help clients track progress and report results transparently. This combination of consulting and communications makes Merakyn particularly useful for companies that are early in their sustainability journey and need both strategic direction and messaging support.

Services offered by Merakyn

Merakyn provides a range of services that bridge public relations, digital marketing, and sustainability consulting. Based on the agency’s stated expertise and keywords, core offerings include:

• Public relations and communications strategy
• Sustainability consulting and ESG framework development
• Impact measurement and reporting (including benefit corporation reports)
• Circular economy and net zero initiative planning
• Digital marketing, including SEO, content creation, and social media
• Brand identity and go-to-market strategy
• Web design and green hosting solutions
• Growth hacking and digital advertising
• NFT marketing and impact ecosystem development

The service list reflects Merakyn’s dual focus. On the communications side, the agency covers the full range of digital marketing tactics—from SEO and content creation to growth hacking and NFT marketing. On the sustainability side, it offers deep expertise in environmental consulting, social impact strategy, and the kind of impact ecosystem development that helps clients connect with partners, investors, and communities. This breadth makes Merakyn a good fit for organizations that want to avoid the fragmentation of hiring separate agencies for PR and sustainability work.

Location and client fit

Merakyn operates from its headquarters at 36 Via Andorno in Turin, Piedmont, Italy. Turin has a growing ecosystem of innovative companies, social enterprises, and impact-focused organizations, and Merakyn is well positioned to serve both local clients and those across Italy and Europe. The agency’s experience with benefit corporation structures and impact reporting is particularly relevant in Italy, where the legal framework for benefit corporations has gained traction in recent years.

Merakyn is a strong choice for startups and small to medium enterprises that want to build sustainability into their brand from the ground up. It’s also suitable for larger companies looking to refresh their ESG communications with more credible, data-driven narratives. Charities and social enterprises will find the agency’s focus on social impact measurement and ecosystem development especially valuable. Because Merakyn offers both strategic consulting and execution services (web design, content creation, digital advertising), clients can engage the agency for a single project or a long-term retainer covering multiple workstreams.