Text&Aktion
Text&Aktion is a public relations agency based in Wiesbaden (founded 1990).
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About Text&Aktion
Text&Aktion has built its reputation on a deep specialisation in tourism and destination marketing, a niche that the Wiesbaden-based agency has cultivated since its founding in 1990. The agency is an independent, owner-managed firm that combines classic public relations with modern digital strategies, focusing on helping destinations, travel brands, and hospitality clients tell compelling stories to attract visitors and build lasting brand loyalty. With more than 25 years of experience, Text&Aktion understands the unique challenges of the travel and tourism sector, from seasonality to the need for authentic, engaging narratives that cut through a crowded marketplace.
How Text&Aktion Applies Its Expertise
The agency’s approach centres on strategic storytelling and thoughtful campaign planning. Rather than relying on generic press releases, Text&Aktion develops tailored communication strategies that align with each client’s brand identity and target audience. The team combines media relations with influencer marketing and social media content to create cohesive campaigns that generate visibility across multiple channels. Crisis communication is another area of strength, particularly relevant for tourism clients who may need to manage reputation risks quickly. The agency also provides media training, helping clients present themselves confidently in interviews and public appearances. By integrating traditional PR techniques with digital tools like media monitoring and evaluation, Text&Aktion ensures that every campaign is measurable and results-driven.
Core Services and Specialties
Text&Aktion offers a comprehensive suite of services designed to support brands at every stage of their communication journey. While the agency’s expertise is strongest in travel and tourism PR, its capabilities extend to broader marketing and advertising needs. Typical service offerings include:
- Public relations & communications services
- Social media marketing and influencer collaborations
- Content marketing and storytelling techniques
- Crisis management and crisis communication planning
- Media monitoring and evaluation
- Press release and media pitch development
- Destination marketing and travel PR campaigns
- Media training for executives and spokespeople
- Event organization and trade fair support
- Brand partnerships and B2B networking
These services are delivered through a consultative process, with the agency often acting as an extension of a client’s in-house marketing team. Text&Aktion’s long-standing presence in Wiesbaden, Germany, allows it to maintain strong regional and national media contacts, while its focus on storytelling ensures that even complex B2B messages are communicated clearly and effectively.
Who Text&Aktion Works With
Text&Aktion is an ideal partner for tourism boards, hotels, travel operators, and destination marketing organisations looking to increase brand visibility and attract international visitors. The agency also serves clients in the MICE (meetings, incentives, conferences, exhibitions) sector, helping them promote venues and services to corporate event planners. Beyond tourism, Text&Aktion works with brands in the broader marketing and advertising space that value strategic communication and long-term relationship building. The agency’s owner-managed structure means clients receive direct attention from senior consultants, making it a good fit for mid-sized companies or organisations that prefer a hands-on, collaborative partnership. Whether a client needs a full public relations package or targeted support for a specific campaign, Text&Aktion brings decades of experience and a clear focus on measurable results from its base in Wiesbaden, Germany.
Key facts
- Team size: 1-10 employees
- Headquarters: 53 Kaiser-Friedrich-Ring, Wiesbaden, Hesse, Germany, 65185
- Address: 53 Kaiser-Friedrich-Ring , Wiesbaden Hesse Germany 65185
- SIC codes: 7389
Keywords & focus
Topics and areas Text&Aktion works with.
- public relations & communications services
- social media marketing
- content marketing
- storytelling
- crisis management
- marketing and advertising
- mice services
- media evaluation
- public relations packages
- social media influencers
- crisis communication
- media monitoring
- storytelling techniques
- press releases
- media pitches
- destination marketing
- travel and tourism
- media training
- campaign planning
- consulting
- trade fairs
- media relations
- networking
- influencer marketing
- client communication
- event organization
- b2b
- brand partnerships
- brand visibility
- travel pr
- +35 more
Technologies
Outlook, Google Font API, Apache, Mobile Friendly, WordPress.org, Bootstrap Framework, Android
Industries served by Text&Aktion
Text&Aktion works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Wiesbaden
If you are looking for alternatives or more options in Wiesbaden, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Text&Aktion
Common questions and answers about Text&Aktion, their services, location, and how to work with them.
- Where is Text&Aktion located?
- Text&Aktion is headquartered in Wiesbaden.
- What services does Text&Aktion offer?
- Text&Aktion offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Text&Aktion serve?
- Text&Aktion serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Text&Aktion a verified PR agency?
- Text&Aktion is listed on Online PR. Verification status is shown on their profile.
- How can I contact Text&Aktion?
- You can visit their website at http://www.text-aktion.com
- How many reviews does Text&Aktion have?
- Text&Aktion has 0 client reviews with an average rating of 0.0 out of 5.
- When was Text&Aktion founded?
- Text&Aktion was founded in 1990.
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