The Point PR

The Point PR, headquartered in Beverly Hills, United States, is a bi-coastal public relations agency founded in 2020 by Laura Millett Notaro and Kimi Ozawa. With additional offices in New York and San Diego, the agency focuses on the travel, hospitality, and lifestyle sectors, working with brands worldwide. The Point PR distinguishes itself through a high-touch, collaborative approach that prioritizes close client relationships and creative storytelling, aiming to generate meaningful media coverage and brand engagement.

Specialist Expertise in Travel and Hospitality

The Point PR’s core strength lies in its deep specialization within the travel and hospitality industries. The agency represents luxury hotels, resorts, restaurants, and tourism boards, leveraging a global network of media contacts and industry experts. By combining traditional public relations with modern influencer partnerships and event management, The Point PR helps clients secure features in prestigious outlets such as The Wall Street Journal, Vogue, and Condé Nast Traveler. This focus allows the agency to craft narratives that resonate with discerning travelers and lifestyle audiences, positioning its clients as destinations of choice.

How the Agency Applies Its Expertise

The team at The Point PR employs a strategic, integrated approach to public relations. They begin by understanding each client’s unique brand identity and goals, then develop tailored campaigns that blend earned media, creative activations, and influencer engagement. The agency emphasizes building personal relationships with a global network of journalists, bloggers, and tastemakers to create compelling content that drives visibility. This method extends to executive visibility and thought leadership, helping clients establish authority in their respective fields. The Point PR’s bi-coastal presence enables it to tap into key media markets in Los Angeles, New York, and San Diego, while its Beverly Hills base provides access to the luxury lifestyle and entertainment sectors.

Key Services Offered

• Earned-media campaigns and media relations
• Creative activations and event management
• Influencer engagement and partnership development
• Executive visibility and thought leadership
• Strategic communications and brand storytelling
• Content creation and digital PR

Notable Clients and Industry Focus

The Point PR represents a portfolio of prestigious brands, including St. Regis Cap Cana Resort, Four Seasons Resort and Residences Cabo San Lucas, and the Los Angeles Tourism & Convention Bureau. The agency also works with other luxury hotels, resorts, restaurants, and tourism boards, serving as a strategic extension of their clients’ internal PR and marketing teams. By focusing on high-end travel and lifestyle brands, The Point PR has built a reputation for delivering award-winning campaigns that elevate brand awareness and drive bookings. The agency’s ability to secure coverage in top-tier publications underscores its effectiveness in the competitive hospitality landscape.

The Point PR is best suited for luxury travel, hospitality, and lifestyle brands seeking a dedicated, hands-on PR partner with strong media connections and a creative approach. Its bi-coastal presence and specialization in earned media and influencer engagement make it an ideal choice for companies looking to enhance their visibility in key markets like Beverly Hills, New York, and San Diego, as well as globally. Whether representing a resort, a restaurant, or a tourism board, The Point PR offers a tailored, results-driven approach that aligns with the unique needs of each client.