Johannes Gustavsson Kommunikation
Johannes Gustavsson Kommunikation is a public relations agency based in Gothenburg (founded 2017).
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About Johannes Gustavsson Kommunikation
Johannes Gustavsson Kommunikation is a public relations and communications consultancy based in Gothenburg, Sweden, with a sharp focus on the intersection of digital media, social platforms, and youth culture. Founded in 2017 by Johannes Gustavsson, the agency serves companies, organizations, and public sector entities that need to navigate the rapidly evolving digital landscape. With a deep background in journalism, influencer marketing, and online culture, the firm brings a research-driven, editorial approach to PR and communications work.
Core Services and Specialties
Johannes Gustavsson Kommunikation offers a range of services that blend traditional PR with modern digital strategies. The agency’s expertise centers on understanding and reaching what they call "den sociala generationen" (the social generation), a demographic that lives and breathes on platforms like TikTok, Instagram, and other social channels. Key services include:
- Strategic PR and communications consulting
- Digital media and social media management
- Influencer marketing and youth communication
- Content creation, including editorial work and copywriting
- Creative concept development for campaigns
- Tailored lectures and training sessions on digital transformation and social media trends
- Event management and media relations
- Social media analytics and viral content strategies
The agency is particularly known for its work with TikTok trends and viral content, helping clients understand and leverage short-form video, trend cycles, and the nuances of digital culture. Johannes Gustavsson Kommunikation also offers "skräddarsydda föreläsningar" (customized lectures) for marketing teams, leadership groups, and educators, drawing on the founder’s experience as a published author of books like "Uppfödd på nätet" and "Influencer marketing i praktiken."
Methodology and Approach
What sets Johannes Gustavsson Kommunikation apart is its editorial and journalistic foundation. The founder previously ran a paper magazine about internet culture, toured with vloggers, and managed a niche influencer agency. This background informs a methodology that prioritizes authentic storytelling, data-driven insights, and a deep understanding of digital communities. Rather than relying on generic PR tactics, the agency focuses on strategic rådgivning (advisory) that helps clients build genuine connections with their audiences. Johannes Gustavsson himself is a member of Medieakademin, which produces the annual Maktbarometern (Power Barometer), a respected Swedish media influence ranking. This affiliation gives the agency access to current media landscape data and trends, which it applies to client strategy. The firm’s approach is less about broadcasting messages and more about fostering dialogue, especially with younger demographics who are often skeptical of traditional advertising.
Location and Client Fit
Based in Gothenburg, Sweden, Johannes Gustavsson Kommunikation serves clients across the country, with a particular strength in the Västra Götaland region. The agency is well-suited for organizations that need to improve their digital PR and social media presence, especially those targeting younger audiences or navigating complex digital transformations. It is a strong choice for B2B companies, public sector bodies, and cultural institutions looking to modernize their communication strategies. The agency also works well with brands that want to explore influencer marketing or viral content in a thoughtful, ethical way. For any organization based in or near Gothenburg seeking a consultant who combines PR expertise with genuine digital culture knowledge, Johannes Gustavsson Kommunikation offers a focused, credible alternative to larger, more traditional agencies.
Key facts
- Team size: 1-10 employees
- Headquarters: Gothenburg, Vaestra Goetaland County, Sweden, 411 12
- Address: Gothenburg Vaestra Goetaland County Sweden 411 12
- SIC codes: 7389
Keywords & focus
Topics and areas Johannes Gustavsson Kommunikation works with.
- den sociala generationen
- pr
- strategisk radgivning
- digitala medier
- social media management
- journalistik
- digital kommunikation
- influencer marketing
- ungdomskommunikation
- sociala medier
- kreativ konceptutveckling
- skraeddarsydda foerelaesningar
- kommunikation
- digital pr
- redaktoerskap
- public relations & communications services
- event management
- tiktok trends
- tiktok
- media and communications
- virala trender
- digital transformation
- b2b
- trend cycles
- social media strategy
- digital kultur
- viral trends
- viral content strategies
- content creation
- social media analytics
- +53 more
Technologies
Cloudflare DNS, Gmail, Google Apps, Google Font API, Mobile Friendly, Google Tag Manager, Vimeo
Industries served by Johannes Gustavsson Kommunikation
Johannes Gustavsson Kommunikation works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Johannes Gustavsson Kommunikation
Common questions and answers about Johannes Gustavsson Kommunikation, their services, location, and how to work with them.
- Where is Johannes Gustavsson Kommunikation located?
- Johannes Gustavsson Kommunikation is headquartered in Gothenburg.
- What services does Johannes Gustavsson Kommunikation offer?
- Johannes Gustavsson Kommunikation offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Johannes Gustavsson Kommunikation serve?
- Johannes Gustavsson Kommunikation serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Johannes Gustavsson Kommunikation a verified PR agency?
- Johannes Gustavsson Kommunikation is listed on Online PR. Verification status is shown on their profile.
- How can I contact Johannes Gustavsson Kommunikation?
- You can visit their website at http://www.johannesgustavsson.se
- How many reviews does Johannes Gustavsson Kommunikation have?
- Johannes Gustavsson Kommunikation has 0 client reviews with an average rating of 0.0 out of 5.
- When was Johannes Gustavsson Kommunikation founded?
- Johannes Gustavsson Kommunikation was founded in 2017.
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