ADG | Acuity Design Group

Founded in 2008, ADG | Acuity Design Group emerged from a recognition that many professional services firms, particularly in the engineering and planning sectors, were struggling to effectively communicate complex projects to the public and key stakeholders. Based in Jacksonville, United States, the team set out to bridge that gap, combining strategic communications expertise with a deep understanding of infrastructure and government work. What started as a focused effort on public involvement has since grown into a full-service communications firm that supports clients across multiple sectors from its headquarters at 975 McDuff Ave S in Jacksonville, Florida.

Current Focus and Core Capabilities

Today, ADG | Acuity Design Group operates as a program management and professional services firm that integrates public relations, marketing communications, and community outreach into the broader consulting ecosystem. While many agencies specialize in either media relations or creative services, ADG positions itself at the intersection of technical consulting and strategic communication. The team works with local, national, and government clients in engineering, transportation, aviation, landscape architecture, energy services, construction, and urban planning. Their approach emphasizes long-term outreach and regulatory adherence, ensuring that projects not only meet technical requirements but also maintain positive community relationships throughout their lifecycle.

ADG | Acuity Design Group’s services are designed to transform projects with efficiency and precision. The firm emphasizes delivering fast results on time, within budget, and with high quality, while maintaining a genuine commitment to customer service. This is achieved through a team of talented professionals who bring diverse experience across multiple disciplines, from environmental consulting to grassroots marketing. The firm’s ability to customize solutions for each project, rather than applying a one-size-fits-all approach, is a defining characteristic of their work.

Services and Specialties

While ADG | Acuity Design Group does not publish a rigid list of services, their work across industries suggests a comprehensive suite of capabilities. Based on their keywords and typical client needs, the following are likely services offered:

• Public relations and communications strategy, including media relations and crisis communication
• Public involvement and community engagement for large infrastructure and planning projects
• Brand identity development, including brand strategy and graphic design
• Website design and development, with a focus on user experience and content management
• Marketing communications, including content creation, advertising, and B2B campaigns
• Grassroots marketing and long-term outreach programs
• Stakeholder engagement and education initiatives for regulatory projects
• Program and project management support for engineering and environmental consulting firms

These services are often tailored to the specific demands of government and private sector clients, ensuring that each project’s unique challenges are addressed with targeted strategies. The firm’s experience in transportation public involvement, for example, means they understand how to navigate complex permitting processes while maintaining transparent communication with affected communities.

Who Benefits from Working with ADG | Acuity Design Group

ADG | Acuity Design Group is best suited for organizations that require more than just a standard PR agency. Their ideal clients include engineering and environmental consulting firms, government agencies, and private developers who are managing large-scale projects that demand sustained public involvement. These clients often face challenges around community opposition, regulatory deadlines, and the need to maintain a positive brand image during lengthy construction or planning phases. ADG’s team steps in to manage the communication side of these projects, allowing technical teams to focus on their core work while ensuring that stakeholders remain informed and engaged.

The firm is also a strong fit for companies in the transportation, aviation, and energy sectors, where public outreach is not just beneficial but often legally required. For smaller municipalities or government entities that lack in-house communications staff, ADG | Acuity Design Group offers a turnkey solution that covers everything from website development to grassroots marketing. Ultimately, any organization that values efficiency, regulatory compliance, and genuine customer service—while navigating the complexities of public-sector and infrastructure work—will find a capable partner in this Jacksonville-based firm.