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Character + Distinction

Character + Distinction is a public relations agency based in Melbourne (founded 2017).

Melbourne Founded 2017 1-10 employees

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About Character + Distinction

Character + Distinction operates at the intersection of technology, innovation, and culture, providing public relations and communications services to clients across a range of industries. Founded in 2017 and headquartered in Melbourne, Australia, the agency works with businesses of varying sizes and locations, focusing on those doing interesting work where new ideas meet market realities. The agency’s approach is built on genuine insight, meaningful relationships, and purposeful storytelling—positioning itself as a strategic ally rather than a traditional PR vendor.

Services and Specialties

Character + Distinction offers a comprehensive suite of services tailored to help clients build brand awareness, manage reputation, and achieve measurable results. Their core capabilities include media relations, media strategy, and communications consulting, with a strong emphasis on strategic storytelling and cut-through messaging. The agency also specializes in corporate communications, investor narrative development, and go-to-market strategy for companies launching new products or entering new markets. Additional services span stakeholder engagement, issues management, government affairs, and thought leadership positioning. For organizations focused on internal culture, Character + Distinction provides employee engagement strategy and cultural engagement consulting. The firm also offers brand development, brand partnerships, and creative strategy, often integrating digital storytelling and consumer insights into their campaigns. Their work frequently involves cross-industry strategy, audience insights, and business advisory, reflecting an entrepreneurial mindset that supports startups and established enterprises alike.

  • Public relations & communications strategy
  • Media relations and media strategy
  • Strategic storytelling and cut-through messaging
  • Brand development and brand partnerships
  • Corporate communications and investor narrative
  • Stakeholder and employee engagement
  • Go-to-market and launch strategy
  • Thought leadership and issues management
  • Government affairs and cultural engagement
  • Digital storytelling and consumer insights

Methodology and Approach

Character + Distinction describes its methodology as rooted in an entrepreneurial mindset and a focus on insightful communications. The agency emphasizes building the strategy and relationships essential to achieving results, connecting people, generating ideas, and making things happen. They position themselves as an honest opinion giver and a partner that provides genuine insight, working alongside clients to empower their stories and influence the world in new ways. The firm’s approach is collaborative and hands-on, with a strong emphasis on understanding each client’s unique narrative and the audiences that matter most. Whether through media strategy, content creation, or stakeholder engagement, Character + Distinction aims to deliver impactful storytelling that drives brand awareness and reputation. The agency’s work spans issues management, government affairs, and thought leadership, often integrating cultural engagement and digital storytelling to ensure messages resonate across channels. For clients seeking to navigate complex communications challenges, the firm offers business advisory and creative strategy, helping to define and execute effective campaigns.

Location and Client Fit

Based at 44 Bridge Rd in Melbourne, Australia, Character + Distinction serves clients both locally and internationally. The agency’s location in a vibrant cultural and business hub allows it to draw on diverse talent and insights, while its clients range from startups to established enterprises across technology, innovation, and culture. The firm is particularly well-suited for organizations that are doing interesting things where technology and innovation meet culture, and that value an ally who provides honest feedback, strategic guidance, and a genuine interest in their success. Character + Distinction is a good fit for businesses seeking a communications partner that combines an entrepreneurial mindset with deep expertise in media relations, brand development, and stakeholder engagement, and that can help them achieve cut-through in competitive markets.

Key facts

  • Team size: 1-10 employees
  • Headquarters: 44 Bridge Rd, Melbourne, Victoria, Australia, 3121
  • Address: 44 Bridge Rd , Melbourne Victoria Australia 3121

Keywords & focus

Topics and areas Character + Distinction works with.

  • public relations
  • communications
  • strategy
  • media relations
  • public relations & communications services
  • strategic storytelling
  • brand development
  • stakeholder engagement
  • media strategy
  • communications consulting
  • brand awareness
  • go-to-market strategy
  • brand partnerships
  • insightful communications
  • entrepreneurial mindset
  • cut-through messaging
  • corporate communications
  • investor narrative
  • thought leadership
  • startup mentoring
  • cultural engagement
  • digital storytelling
  • consumer insights
  • employee engagement strategy
  • business advisory
  • creative strategy
  • reputation management
  • audience insights
  • impactful storytelling
  • cross-industry strategy
  • +25 more

Technologies

NSOne, Gmail, Google Apps, Amazon AWS, Digital Ocean DNS, Netlify, Slack, Mobile Friendly, Typekit, Squarespace ECommerce, Myob, Remote, AI

Industries served by Character + Distinction

Character + Distinction works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about Character + Distinction

Common questions and answers about Character + Distinction, their services, location, and how to work with them.

Where is Character + Distinction located?
Character + Distinction is headquartered in Melbourne.
What services does Character + Distinction offer?
Character + Distinction offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Character + Distinction serve?
Character + Distinction serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Character + Distinction a verified PR agency?
Character + Distinction is listed on Online PR. Verification status is shown on their profile.
How can I contact Character + Distinction?
You can visit their website at http://www.ofcharacter.com
How many reviews does Character + Distinction have?
Character + Distinction has 0 client reviews with an average rating of 0.0 out of 5.
When was Character + Distinction founded?
Character + Distinction was founded in 2017.

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