CLEVER Group (UA)

CLEVER Group (UA) has built a strong reputation since 2004 by focusing on strategic planning as the foundation of its public relations work. Based in Kiev, Ukraine, the agency approaches communications with a methodical, project-driven mindset, helping clients navigate complex reputational challenges. This emphasis on structure and foresight sets CLEVER Group (UA) apart in a market where many firms prioritize creativity over measurable outcomes.

Strategic Planning and Project Management

The core of CLEVER Group (UA)'s methodology lies in its ability to design and execute long-term communication strategies. The agency treats each engagement as a project, with clear milestones, deliverables, and evaluation criteria. This project management approach ensures that clients in Kiev and across Ukraine receive consistent, results-oriented support. By integrating strategic planning into every campaign, CLEVER Group (UA) helps organizations maintain alignment between their business goals and public messaging, reducing the risk of disjointed or reactive communications.

Services and Specialties

CLEVER Group (UA) offers a comprehensive suite of public relations and communications services tailored to both corporate and brand needs. While the agency does not publicly list all offerings, its expertise can be inferred from its work with major multinational clients and its stated keywords. Typical capabilities include:

• Strategic planning and communication audits
• Internal communications and employee engagement programs
• Corporate social responsibility (CSR) strategy and implementation
• Media relations and press office management
• Reputation management and crisis communications
• Corporate and brand communications
• Event management and experiential marketing
• Productivity and efficiency consulting for communications teams

These services are delivered with a focus on measurable impact, whether through improved media coverage, stronger stakeholder relationships, or enhanced internal alignment. The agency’s long tenure in Kiev, Ukraine, also means it has deep local market knowledge, which is particularly valuable for international brands entering the region.

Client Portfolio and Industry Experience

Over nearly two decades, CLEVER Group (UA) has built a client roster that includes some of the world's largest consumer goods and technology companies. The agency has worked with P&G, Unilever, Kyivstar, Samsung, Tetra Pak, Nemiroff, Ernst and Young, Oranta, and Mattel Fisher-Price, among others. This diverse portfolio spans FMCG, telecommunications, technology, packaging, alcoholic beverages, professional services, insurance, and toys. The agency’s ability to serve such a wide range of industries—from fast-moving consumer goods to B2B consulting—demonstrates its adaptability and its strength in applying core communications principles across different sectors. For clients in Kiev and beyond, CLEVER Group (UA) offers a blend of creative thinking and disciplined execution that has proven effective for both local and global brands.

Who Should Work with CLEVER Group (UA)

CLEVER Group (UA) is a strong fit for medium to large organizations that value structured, results-driven communications. Companies looking for a partner to manage complex reputational issues, execute integrated brand campaigns, or build internal communication frameworks will find the agency’s project management focus appealing. Its experience with multinational corporations also makes it a good choice for international brands seeking a reliable local partner in Ukraine. At the same time, Ukrainian companies aiming to professionalize their PR function can benefit from CLEVER Group (UA)'s established methodologies and track record. For any organization in Kiev or across Ukraine that wants its communications to be strategic, measurable, and effective, CLEVER Group (UA) provides a proven, no-nonsense approach.