Contacto en Medios

Contacto en Medios, founded in Mexico City in 1997 by a team of experienced journalists, has built a reputation for expertise in crisis communication and media training. The agency’s deep roots in journalism give it a practical, hands-on approach to managing reputations under pressure. For over two decades, Contacto en Medios has helped organizations in Mexico navigate complex communication challenges, from sudden media storms to long-term reputation building. Its focus on crisis management and digital strategies reflects a clear understanding of how quickly information spreads in today’s interconnected world.

Specialist Expertise in Crisis Communication and Media Training

The agency’s core strength lies in its ability to prepare clients for high-stakes scenarios. Contacto en Medios offers specialized services such as entrenamiento de medios (media training) and seminario de crisis y redes sociales (crisis and social media seminars). These programs are designed to equip executives and spokespeople with the skills to handle difficult questions, maintain composure during interviews, and leverage social media effectively during a crisis. The firm also provides manejo de crisis informativas (information crisis management), helping clients develop rapid response plans that protect their reputation while ensuring transparency. This focus on crisis preparedness is particularly valuable for industries in Mexico City where public scrutiny is high, such as finance, health, and technology.

Integrated Communication Strategies

Beyond crisis work, Contacto en Medios delivers comprehensive communication solutions that blend traditional media relations with digital innovation. The agency develops programa de comunicacion (communication programs) tailored to each client’s business objectives, covering everything from image and reputation management to B2B relationship building. Its estrategias digitales (digital strategies) are particularly relevant for companies operating in blockchain and fintech environments, where clear and compliant messaging is critical. By combining journalism-trained insight with modern digital tools, Contacto en Medios helps clients in Mexico and beyond craft messages that resonate with both media and target audiences. The firm’s services are designed to support long-term visibility, not just one-off campaigns.

Services Offered by Contacto en Medios

• Media Training: One-on-one and group coaching for executives to improve interview skills and messaging.
• Crisis Communication: Development of crisis plans, simulation exercises, and real-time response support.
• Digital Strategy: Social media management, content creation, and online reputation monitoring.
• Public Relations: Media relations, press releases, and event planning to enhance brand visibility.
• Reputation Management: Strategic advice on building and protecting corporate image.
• B2B Communication: Tailored programs for business-to-business relationships in specialized sectors.
• Fintech and Blockchain Communication: Expert guidance for navigating regulatory and public perception challenges in emerging tech.

Ideal Clients and Partnerships

Contacto en Medios is best suited for organizations in Mexico that require a high level of communication sophistication, especially those in regulated or rapidly evolving sectors. The agency serves industries including finance, health, tourism, industrial sectors, and technology, with a particular strength in fintech and blockchain. Its services are a good fit for mid-sized to large companies that face frequent media scrutiny or need to build credibility from scratch. The firm’s location in Mexico City, at 56 Manzanas in the Federal District, places it at the center of the country’s business and media landscape, allowing it to maintain close relationships with key journalists and influencers. For any organization seeking a partner with deep journalism roots and a practical crisis mindset, Contacto en Medios offers a grounded, effective approach to public relations and communications in Mexico.