Doran Communications

Doran Communications was established in 1988 by Raanan (Rani) Rogel, whose professional background includes working in advertising agencies and managing and editing the weekly magazine People and Computers – the Israeli edition of InformationWeek. This blend of journalistic and advertising experience gave the firm a distinctive vantage point from its inception. Based in Ra'anana, Israel, Doran Communications began by serving companies in the business and technology sectors, drawing on Rogel's deep familiarity with the hi-tech industry and the media landscape. Over more than three decades, the agency has expanded its reach while maintaining a focus on strategic, hands-on public relations and marketing communication services for both international and Israeli clients.

Current Focus and Expertise

Today, Doran Communications offers a wide range of marketing communication services for companies across all areas of business. The agency has acquired considerable experience and expertise in serving clients in business-to-business, consumer, education, crisis management, and hi-tech sectors. Raanan (Rani) Rogel, the CEO, also serves as Vice Chairman of the Israeli Public Relations Association and was Israel's representative in the International Public Relations Association (IPRA) from 2004 to 2007, as well as an IPRA Council member. This institutional involvement underscores the agency's commitment to professional standards and ethical practices in public relations. Doran Communications continues to operate from its Ra'anana headquarters, providing services to clients throughout Israel and internationally.

Services and Specialties

While the agency's core offering is public relations and communications, its services typically encompass a broad set of capabilities tailored to diverse client needs. Based on the industries and keywords associated with Doran Communications, the following are likely areas of specialization:

• Media relations and press outreach
• Corporate communications and messaging
• Crisis management and reputation repair
• Marketing communications and advertising integration
• Content creation and editorial services
• Strategic public relations planning
• Brand positioning and awareness campaigns
• Event management and promotional support
• Digital and social media communications
• Industry-specific communications for hi-tech, education, and consumer markets

Client Benefits and Fit

Doran Communications is particularly well-suited for companies seeking a seasoned, experienced partner with deep roots in the Israeli market. Organizations that value a founder with a background in both journalism and advertising will find the agency's approach pragmatic and media-savvy. The firm is a strong fit for international companies entering Israel or Israeli firms looking to strengthen their domestic and global communications. Given its crisis management expertise, it is also a good choice for businesses operating in sensitive or high-stakes environments. Doran Communications' long track record and involvement in professional associations make it a reliable option for those seeking consistent, ethical public relations counsel. Whether for a start-up in the hi-tech sector or a well-established consumer brand, the agency offers a comprehensive suite of services from its Ra'anana base, backed by decades of accumulated experience.