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Firecracker PR

Firecracker PR is a public relations agency based in Brea (founded 2003).

Brea Founded 2003 11-50 employees

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About Firecracker PR

Founded in 2003 in Brea, California, Firecracker PR emerged as a boutique communications agency with a clear focus on helping technology companies and innovative brands build awareness. Headquartered at 1800 E Lambert Rd in Brea, United States, the agency was established during a period when digital media was beginning to reshape the public relations landscape. Rather than relying solely on traditional press releases, Firecracker PR developed a methodology that integrates earned media with digital tactics, aiming to deliver measurable results for clients in competitive industries.

Integrated Approach to Public Relations

Firecracker PR operates with a team of 13 to 18 professionals, combining media relations, content marketing, and search engine optimization into a cohesive service model. The agency employs a proprietary 5-step process called "Ignites," which is designed to accelerate brand awareness by aligning media outreach with digital marketing strategies. This approach is particularly relevant for technology clients, including those in green tech, renewable energy, and generative AI, where rapid visibility can be critical. Firecracker PR emphasizes newsjacking and story pitching to secure timely media coverage, often generating 20 to 30 press mentions per client annually. The agency also builds media lists and crafts press releases tailored to industry-specific outlets, helping startups and established companies alike gain traction.

Services and Specialties

Firecracker PR offers a range of services that blend traditional public relations with inbound marketing techniques. While the agency’s core focus is on media outreach and thought leadership development, it also provides digital marketing support to amplify earned media. Based on the industries and keywords associated with the firm, typical service offerings include:

  • Media relations and press release distribution
  • Social media marketing and management
  • Search engine marketing and SEO optimization
  • Inbound lead generation and content marketing
  • Startup media outreach and story pitching
  • Thought leadership development and executive visibility
  • Newsjacking and real-time media strategy
  • B2B marketing and consulting services
  • Healthcare PR and education sector communications
  • AI media coverage and generative AI PR

These services are designed to support clients across the technology industry, as well as those in healthcare, education, and renewable energy. Firecracker PR’s ability to combine media list building with inbound lead generation means that clients can benefit from both top-of-funnel awareness and measurable business outcomes.

Who Benefits from Firecracker PR

Firecracker PR is well-suited for technology companies, particularly those in the startup phase or scaling operations, that need to establish credibility through media coverage. The agency’s experience with green tech, renewable energy, and generative AI makes it a strong fit for firms in emerging sectors where thought leadership can differentiate a brand. Additionally, B2B companies looking to integrate public relations with digital marketing—such as SEO and social media—will find the agency’s integrated approach valuable. Firecracker PR has worked with brands like Geeni and asterRIDE, delivering results that include increased web traffic and high-profile placements in industry publications. For organizations seeking a responsive partner with a structured process for securing media attention, Firecracker PR offers a practical, results-oriented option based in Brea, United States.

Key facts

  • Team size: 11-50 employees
  • Headquarters: 1800 E Lambert Rd, Brea, California, United States, 92821-4300
  • Address: 1800 E Lambert Rd , Brea California United States 92821-4300
  • Annual revenue: 2499000
  • SIC codes: 7389

Keywords & focus

Topics and areas Firecracker PR works with.

  • public relations
  • social media
  • search engine marketing
  • technology industry
  • public relations & communications services
  • media relations
  • healthcare pr
  • press articles
  • newsjacking
  • press releases
  • green tech pr
  • inbound marketing
  • consulting
  • services
  • tech pr
  • renewable energy pr
  • b2b marketing
  • digital marketing
  • education
  • seo optimization
  • inbound lead generation
  • startup media outreach
  • generative ai pr
  • story pitching
  • media list building
  • social media marketing
  • ai media coverage
  • media strategy
  • media outreach
  • b2b
  • +41 more

Technologies

Cloudflare DNS, Gmail, Google Apps, Slack, WordPress.org, Mobile Friendly, Google Font API, Apache, Gravity Forms, Google Analytics, Google Tag Manager, reCAPTCHA, Circle, Reviews

Industries served by Firecracker PR

Firecracker PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

If you are looking for alternatives or more options in Brea, here are other public relations agencies in the same city you can compare.

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Frequently asked questions about Firecracker PR

Common questions and answers about Firecracker PR, their services, location, and how to work with them.

Where is Firecracker PR located?
Firecracker PR is headquartered in Brea.
What services does Firecracker PR offer?
Firecracker PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Firecracker PR serve?
Firecracker PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Firecracker PR a verified PR agency?
Firecracker PR is listed on Online PR. Verification status is shown on their profile.
How can I contact Firecracker PR?
You can visit their website at http://www.firecrackerpr.com
How many reviews does Firecracker PR have?
Firecracker PR has 0 client reviews with an average rating of 0.0 out of 5.
When was Firecracker PR founded?
Firecracker PR was founded in 2003.

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