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Flowers Communications Group

Flowers Communications Group is a public relations agency based in Chicago (founded 1991).

Chicago Founded 1991 11-50 employees

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About Flowers Communications Group

Flowers Communications Group is an integrated marketing communications firm headquartered in Chicago, United States, that specializes in connecting brands with multicultural and diverse audiences. Founded in 1991, the agency offers a full spectrum of services spanning public relations, advertising, experiential marketing, social media strategy, and creative production. Their work is built on cultural authenticity and strategic planning, with an emphasis on reaching consumers through both traditional and digital channels. The firm has earned recognition for its campaigns, including a 2025 PR Week Platinum Award for its work with Atlanta Life Insurance Company, and has been named Midsize Agency of the Year.

Services and Specialties

Flowers Communications Group provides a comprehensive range of services designed to help clients navigate the complexities of multicultural marketing. While the agency does not publicly list every service in detail, based on its industry focus and client work, the following capabilities are core to its offerings:

  • Multicultural PR strategy and campaign planning
  • Media relations and media placements across new and traditional outlets
  • Creative development and content production
  • Social media marketing and influencer partnerships
  • Experiential and event marketing
  • Community engagement and outreach
  • Digital strategy and campaign optimization
  • Brand storytelling and integrated marketing communications

The agency's approach is rooted in cultural fluency, ensuring that messaging resonates authentically with diverse consumer segments. They frequently employ tactics such as influencer marketing, community partnerships, and creative production to build brand connections that feel genuine rather than performative.

Who They Help and How They Work

Flowers Communications Group serves a mix of corporate brands, nonprofit organizations, and government entities. The agency has a track record of working with major clients on high-visibility campaigns, including projects tied to NBA All-Star Weekend and the Honda Battle of the Bands, which showcases its ability to execute large-scale experiential and media initiatives. Their client base spans industries such as consumer goods, financial services, and entertainment, reflecting a focus on sectors where multicultural engagement is critical to growth.

The firm's methodology emphasizes strategic planning at the outset, followed by iterative campaign management that incorporates data-driven insights. They prioritize media relations and content marketing as primary channels, but also leverage digital and social media to extend reach. A key differentiator is their commitment to community engagement, often partnering with organizations like historically Black colleges and universities (HBCUs) to create campaigns that feel rooted in real-world connections rather than top-down messaging.

Location, History, and Credentials

Based at 303 East Wacker Drive in Chicago, Illinois, Flowers Communications Group has operated for over three decades, having been founded in 1991. The agency employs a team of around 50 to 62 professionals, giving it the capacity to handle complex, multi-channel campaigns while maintaining a boutique-like focus on client service. Its Chicago headquarters places it in a major U.S. media and corporate hub, allowing the firm to access talent and resources essential for national and regional campaigns.

Flowers Communications Group has received industry accolades that underscore its expertise, including the aforementioned Midsize Agency of the Year award and the 2025 PR Week Platinum Award. These recognitions highlight the agency's ability to deliver measurable impact through culturally informed strategies. The firm's longevity—over 30 years in a competitive market—speaks to its adaptability and sustained relevance in the evolving landscape of public relations and communications.

Ideal Client Fit

Flowers Communications Group is well-suited for brands, nonprofits, and government organizations that prioritize authentic engagement with multicultural and diverse audiences. The agency is particularly strong for clients seeking integrated campaigns that blend public relations, experiential marketing, and social media with a deep understanding of cultural nuances. Companies in consumer goods, financial services, entertainment, or those looking to strengthen ties with communities of color will find the firm's expertise valuable. For organizations that value strategic planning, creative production, and a proven track record in award-winning multicultural marketing, Flowers Communications Group offers a reliable partnership based in Chicago, United States.

Key facts

  • Team size: 11-50 employees
  • Headquarters: 303 East Wacker Drive, Chicago, Illinois, United States, 60601
  • Address: 303 East Wacker Drive , Chicago Illinois United States 60601
  • Annual revenue: 494000
  • SIC codes: 7311

Keywords & focus

Topics and areas Flowers Communications Group works with.

  • multicultural pr strategy tactics campaigns planning new traditional media creative development defen
  • multicultural pr strategy tactics campaigns planning new amp traditional media creative development d
  • public relations & communications services
  • cultural authenticity
  • media placements
  • creative production
  • digital media
  • community engagement
  • social media marketing
  • experiential marketing
  • award-winning agency
  • brand storytelling
  • content marketing
  • campaign management
  • community outreach
  • multicultural insights
  • diverse consumer engagement
  • cultural fluency in marketing
  • media relations
  • campaign optimization
  • social media campaigns
  • media & content production
  • influencer marketing
  • diversity and inclusion
  • digital strategy
  • public relations & communications
  • integrated marketing
  • public relations strategy
  • brand connections
  • hbcu partnerships
  • +57 more

Technologies

Outlook, GoDaddy Hosting, SharpSpring, Slack, Perfect Audience, Google Font API, Mobile Friendly, Google Tag Manager, WordPress.org, AI

Industries served by Flowers Communications Group

Flowers Communications Group works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about Flowers Communications Group

Common questions and answers about Flowers Communications Group, their services, location, and how to work with them.

Where is Flowers Communications Group located?
Flowers Communications Group is headquartered in Chicago.
What services does Flowers Communications Group offer?
Flowers Communications Group offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does Flowers Communications Group serve?
Flowers Communications Group serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is Flowers Communications Group a verified PR agency?
Flowers Communications Group is listed on Online PR. Verification status is shown on their profile.
How can I contact Flowers Communications Group?
You can visit their website at http://www.explorefcg.com
How many reviews does Flowers Communications Group have?
Flowers Communications Group has 0 client reviews with an average rating of 0.0 out of 5.
When was Flowers Communications Group founded?
Flowers Communications Group was founded in 1991.

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