forretningskommunikation

forretningskommunikation is a Danish consultancy that focuses on public relations and communications. The firm works with businesses and organisations that need to strengthen their external and internal messaging, particularly in complex or regulated environments. Based in Denmark, the consultancy serves a range of clients, from established companies to public sector entities, helping them build clear, credible, and consistent communication strategies.

How forretningskommunikation helps businesses communicate

The core of forretningskommunikation's work lies in bridging the gap between an organisation’s goals and how it is perceived by its stakeholders. The consultancy specialises in corporate communications, which includes everything from media relations and crisis management to internal change communication. By taking a strategic approach, forretningskommunikation ensures that every message aligns with the client’s broader business objectives. The team often steps in when companies face reputational challenges or need to launch a new initiative that requires careful public framing. Their method is hands-on and collaborative, working closely with in-house teams to develop messaging that resonates with specific audiences.

Services and specialties

While the full service list is not exhaustive, based on the consultancy’s focus on public relations and communications, typical offerings include:

• Strategic communication planning and advisory
• Media relations and press office support
• Crisis communication and reputation management
• Internal communication and change management
• Content creation for corporate channels (newsletters, intranets, reports)
• Stakeholder engagement and public affairs
• Message development and spokesperson training
• Communication audits and effectiveness measurement

These services are tailored to each client’s industry and specific challenges. For example, a company undergoing a merger might need help with internal change communication, while a non-profit could require support in media outreach for a campaign. forretningskommunikation adapts its approach accordingly, drawing on deep experience in Danish business culture and media landscapes.

Location and local expertise

Operating from Denmark, forretningskommunikation brings a strong understanding of the Scandinavian communication style, which values transparency, directness, and trust. The consultancy is well-positioned to assist both local Danish firms and international companies entering the Danish market. Being based in Denmark allows the team to maintain close relationships with journalists, industry bodies, and decision-makers, which is critical for effective public relations work. The firm’s knowledge of Danish regulatory and cultural nuances means clients can rely on advice that is both practical and culturally appropriate.

This consultancy is a good fit for organisations that need a dedicated communications partner rather than a large agency with a broad portfolio. It suits companies in transition, such as those facing restructuring, launching new products, or dealing with public scrutiny. Non-profits and public sector bodies that require clear, factual communication will also find value in forretningskommunikation’s measured and strategic approach. The firm’s size allows for personalised service, with direct access to experienced consultants who understand the local context in Denmark.