Havas International Consulting

For over two decades, Havas International Consulting has built a reputation for navigating the complex intersection of corporate reputation, public affairs, and strategic communications. Based in Puteaux, France, the firm operates as a specialized consultancy within the larger Havas group, focusing on high-stakes communications challenges that require both local nuance and global reach. Unlike many agencies that offer broad-brush PR services, Havas International Consulting positions itself as a strategic partner for organizations that need to manage their image across multiple markets and stakeholder groups, often in politically or economically sensitive contexts.

Strategic Communications and Reputation Management

At the core of Havas International Consulting’s offering is a sophisticated approach to reputation management. The firm helps clients build, protect, and repair their standing among key audiences—from investors and regulators to the general public. This work often involves deep corporate relations and government relations strategies, particularly for multinational corporations and public institutions that operate in highly regulated environments. The Puteaux-based team brings a distinctly French perspective to global communications, while also drawing on the international network of the Havas group to execute campaigns in over 100 countries. Crisis communications is another pillar of their practice, where the firm’s experience in high-pressure situations—such as political controversies or corporate scandals—allows them to provide rapid, discreet counsel.

Specialized Divisions and Niche Expertise

Havas International Consulting has developed two notable specialized divisions that set it apart from generalist agencies. Havas Horizons focuses on emerging markets and trend analysis, helping clients anticipate shifts in public opinion, regulatory landscapes, and consumer behavior. This division is particularly valuable for companies expanding into new regions where local knowledge is critical. The HERE division, meanwhile, supports the global tourism sector in its recovery and sustainable transformation post-COVID, offering tailored communications and event planning services. These specialized units demonstrate the agency’s ability to combine strategic communications with deep industry insight. Additionally, the firm applies its expertise in think tank creation, helping clients establish thought leadership platforms that influence policy and public debate.

Full-Service Offerings

Beyond its niche specializations, Havas International Consulting provides a comprehensive suite of public relations and communications services. These include:

• Strategic communications planning and execution
• Public relations and media relations campaigns
• Digital communications and content strategy
• Event planning and content services
• Reputation management and crisis communications
• Government relations and public affairs
• Brand development and corporate communications
• Think tank creation and thought leadership programs

This range of services allows Havas International Consulting to act as a one-stop shop for clients that require integrated communications support, from daily media monitoring to high-level strategic counsel. The firm’s location in Puteaux, just west of Paris, places it at the heart of French political and economic decision-making, which benefits clients engaged in public affairs or corporate relations with French institutions.

Havas International Consulting is best suited for organizations that face complex reputational challenges and need a partner with international reach and local depth. Governments, international institutions, large corporations, and public figures will find the agency’s expertise particularly valuable when navigating sensitive political environments, entering new markets, or managing crises. The firm’s track record since 1998, combined with its specialized divisions and global network, makes it a reliable choice for clients who require discretion, strategic thinking, and a proven ability to deliver results across borders. For any organization seeking to protect and enhance its reputation in a volatile world, Havas International Consulting offers a compelling combination of French sophistication and global capability.