Heady Communications

Founded in 2007 by former journalist Sue Heady, Heady Communications was built on the principle that effective travel PR requires a deep understanding of the media landscape and a hands-on, strategic approach. Based in the historic market town of Moreton-in-Marsh, United Kingdom, the consultancy emerged from a desire to offer a more personal, dedicated service to travel and hospitality clients. Sue Heady’s background as a journalist gives the agency a unique perspective, allowing it to craft stories that genuinely resonate with writers, bloggers, and broadcasters alike.

Current Focus and Specialisation

Heady Communications has deliberately remained a small, boutique agency to ensure that every client receives direct, senior-level attention. The consultancy’s primary focus is on the travel and tourism sector, with a particular expertise in luxury hotels and destinations. Located in the Cotswolds, the agency is well-positioned to serve both UK-based and international clients seeking to connect with the British travel media. The team’s intimate knowledge of the industry means they can navigate the nuances of travel journalism, from pitching exclusive features to securing broadcast coverage.

Services and Approach

Heady Communications offers a range of public relations and communications services tailored to travel and hospitality brands. The agency’s approach is proactive, creative, and results-driven, with an emphasis on building long-term relationships with key media contacts. Typical services include:

• Media relations and press office management for travel and luxury hotel clients
• Strategic PR campaign planning and execution
• Content creation, including press releases, feature pitches, and case studies
• Influencer and blogger outreach within the travel sector
• Crisis communications and reputation management for travel brands
• Event management for product launches, press trips, and familiarisation visits
• Social media and digital PR support to amplify earned coverage

By keeping the consultancy small, Heady Communications can offer a bespoke service that adapts to each client’s specific goals. Whether promoting a new luxury hotel opening or repositioning an established destination, the agency focuses on generating meaningful press coverage that drives bookings and brand awareness.

Who Benefits from Heady Communications

Heady Communications is an ideal partner for boutique hotels, luxury resorts, destination marketing organisations, and travel-related businesses that value personal service and strategic insight. The agency is particularly suited to clients who want a senior consultant managing their account rather than a large team with multiple layers of hierarchy. Because the consultancy only takes on a limited number of retainer clients, it can dedicate significant time to understanding each brand’s unique story and target audience. For travel PR needs in the United Kingdom, especially those requiring a strong connection to the national and regional travel media, Heady Communications offers a focused, effective solution from its base in Moreton-in-Marsh.