index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH

index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH is a public relations agency based in Berlin (founded 1994).

Berlin Founded 1994 11-50 employees

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About index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH

Founded in 1994, index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH emerged from a Berlin that was still finding its post-reunification footing, yet already buzzing with the early promise of the internet economy. The agency’s founding was rooted in a clear recognition: that digital transformation would reshape not just how companies communicate, but how entire regions and industries position themselves. Over three decades, this Berlin-based firm has quietly built a reputation for integrating classical public relations with the technical demands of the digital world, serving clients who value substance over hype.

A Focus on IT, Digital Economy, and Regional Marketing

Today, index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH operates at the intersection of technology, communications, and place-based branding. Its core expertise lies in PR for IT companies and the digital economy, a niche it has cultivated since the early days of the consumer internet. The agency does not simply write press releases; it aligns communication strategies with the technical realities of its clients, whether they are B2B software firms, consumer internet platforms, or marketing and advertising companies. A notable specialty is Standortmarketing—location marketing—a field where the agency helps cities, regions, or innovation hubs tell their story to attract businesses, talent, and investment. Given its Berlin base, this often involves crafting narratives that highlight Germany’s startup ecosystem, tech clusters, and industrial strengths.

Integrated Services: From Strategy to Search

The agency’s service list reflects a holistic approach to modern communications. Rather than treating PR, advertising, and digital presence as separate silos, index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH deliberately intertwines them. Key offerings include:

Strategic consulting: Long-term planning for corporate positioning, especially for IT and digital economy clients.
Public relations (national & international): Media relations, thought leadership, and crisis communication, often with a cross-border perspective.
Content marketing: Creation of articles, whitepapers, case studies, and native advertising that support SEO and brand authority.
Websites & corporate design: Development of brand identities and digital touchpoints that are consistent with PR messaging.
Social media management: Strategy and execution across platforms, tailored to both B2B and consumer audiences.
Integration of PR and SEO: A rare specialty where press work is designed to improve search visibility, blending earned media with technical optimization.

This fusion of PR and search engine optimization is particularly valuable for companies in the information technology and services sector, where online discoverability can make or break a business. The agency’s approach ensures that a client’s news, expert quotes, and stories are not just covered by journalists but also rank well in search results, creating a compounding effect on brand presence.

Who Benefits from Their Approach

index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH is best suited for organizations that need more than a standard press agency. Its typical clients include IT and software firms navigating complex B2B sales cycles, consumer internet companies scaling in German-speaking markets, and public or private entities engaged in regional economic development. The agency’s long tenure—over 30 years—suggests a track record of stable client relationships and adaptability to media industry shifts. For a startup in Berlin’s tech scene or a foreign tech company entering Germany, this agency offers a pragmatic, results-oriented partner that understands both the local media landscape and the global digital economy. While not a large network firm, its focus on strategic depth, integrated services, and measurable outcomes makes it a solid choice for those who value expertise over scale.

Key facts

Team size: 11-50 employees
Headquarters: Berlin, Berlin, Germany
Address: Berlin Berlin Germany

Keywords & focus

Topics and areas index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH works with.

public relations
websites
pr fuer itunternehmen und die digitale wirtschaft
standortmarketing
corporate design
social media
pr im internationalen kontext
verzahnung pr und suchmaschinenoptimierung
content marketing
strategische beratung
consumer internet
consumers
internet
information technology & services
marketing & advertising

Industries served by index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH

index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

public relations & communications

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Frequently asked questions about index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH

Common questions and answers about index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH, their services, location, and how to work with them.

Where is index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH located?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH is headquartered in Berlin.
What services does index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH offer?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH serve?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH a verified PR agency?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH is listed on Online PR. Verification status is shown on their profile.
How can I contact index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH?: Contact details can be requested through their profile on Online PR.
How many reviews does index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH have?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH has 0 client reviews with an average rating of 0.0 out of 5.
When was index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH founded?: index Agentur für strategische Öffentlichkeitsarbeit und Werbung GmbH was founded in 1994.

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