KateCo. PR
KateCo. PR is a public relations agency based in Melbourne (founded 2008).
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About KateCo. PR
KateCo. PR is an independent public relations and communications agency based in Melbourne, Australia, founded in 2008 by Kate Keane. The agency operates from its headquarters at 30 Stephenson St in the Cremorne neighborhood of Melbourne, with plans to expand its footprint to Sydney, New York City, and Miami by 2025. With a lean team of 10 full-time staff and two contractors, KateCo. PR delivers a full spectrum of PR and communications services to a mix of local, national, and international clients. The agency is best known for its work across lifestyle, beauty, fashion, food and beverage, and retail sectors, and also produces a marketing industry podcast called "The Press Office," which consistently ranks among Apple's top 10 marketing podcasts in Australia.
Services and Specialties
KateCo. PR offers a comprehensive suite of services designed to build brand visibility and manage reputation across multiple channels. The agency's core offerings include PR strategy, media relations, profiling, product placement, event PR, and influencer engagement. They also provide social media management, content creation, consumer activations, strategic partnerships, and brand storytelling. For brands seeking a more hands-on approach, KateCo. PR offers a digital course and an online PR course, reflecting their commitment to educating clients and the broader industry. Their service list covers:
- PR strategy and media outreach
- Influencer marketing and brand ambassador programs
- Social media management and content marketing
- Event PR and consumer activations
- Content creation for luxury brands and lifestyle sectors
- Influencer gifting and brand storytelling
- Press office and sponsorship management
- Global strategy for international expansion
- Sustainable fashion PR and lifestyle branding
- Hospitality PR and strategic partnerships
Client Focus and Approach
The agency works with a diverse range of clients, from emerging brands to established names. Notable clients include Penfolds, Lexus Australia, and Virgin Australia, indicating a comfort level with both premium consumer goods and large-scale corporate accounts. KateCo. PR's approach is rooted in strategic thinking and relationship-building, with a strong emphasis on media relations and influencer engagement. They are particularly adept at helping Australian brands enter the US market, leveraging their global strategy expertise to streamline communications and provide local market intelligence. The agency also runs influencer campaigns and brand ambassador programs that feel authentic to the brand's voice, avoiding overly promotional tactics. Their work in consumer activations and event PR suggests a hands-on, experiential style that complements traditional media outreach.
Location and Credentials
Based in Melbourne, Australia, KateCo. PR has a strong local presence while maintaining a global outlook. The agency's planned offices in Sydney, New York City, and Miami (set to launch in 2025) signal an ambition to serve clients on both sides of the Pacific. The team's relatively small size allows for close collaboration and personalized service, which is often valued by clients looking for a more boutique experience. The agency's podcast, "The Press Office," adds a layer of industry credibility, positioning KateCo. PR as a thought leader in the marketing and PR space. The founders' long tenure—since 2008—speaks to stability and accumulated relationships across media, influencers, and brand partners.
KateCo. PR is a good fit for brands in lifestyle, beauty, fashion, food and beverage, and retail that need a strategic, hands-on PR partner with strong media and influencer connections. The agency is particularly well-suited for Australian companies eyeing US expansion, as well as international brands looking to establish or grow their presence in Australia. Their services cater to both B2C and B2B clients, though their portfolio leans heavily toward consumer-facing industries. For brands that value a collaborative, content-driven approach and appreciate a podcast-savvy agency, KateCo. PR offers a compelling mix of local expertise and global ambition from its Melbourne base.
Key facts
- Team size: 11-50 employees
- Headquarters: 30 Stephenson St, Melbourne, Victoria, Australia, 3121
- Address: 30 Stephenson St , Melbourne Victoria Australia 3121
- SIC codes: 7389
Keywords & focus
Topics and areas KateCo. PR works with.
- pr strategy
- media relations
- profiling
- product placement
- event pr
- influencer engagement
- news
- public relations
- sponsorship
- social media
- content creation
- consumer activations
- strategic partnerships
- digital course
- online pr
- pr course
- public relations & communications services
- brand storytelling
- global strategy
- media outreach
- influencer marketing
- brand ambassador
- influencer campaigns
- hospitality pr
- content for luxury brands
- influencer gifting
- lifestyle branding
- press office
- sustainable fashion pr
- content marketing
- +59 more
Technologies
Outlook, Microsoft Office 365, WordPress.org, Google Tag Manager, Facebook Custom Audiences, Gravity Forms, Mobile Friendly, reCAPTCHA, Facebook Login (Connect), Facebook Widget
Industries served by KateCo. PR
KateCo. PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Melbourne
If you are looking for alternatives or more options in Melbourne, here are other public relations agencies in the same city you can compare.
Frequently asked questions about KateCo. PR
Common questions and answers about KateCo. PR, their services, location, and how to work with them.
- Where is KateCo. PR located?
- KateCo. PR is headquartered in Melbourne.
- What services does KateCo. PR offer?
- KateCo. PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does KateCo. PR serve?
- KateCo. PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is KateCo. PR a verified PR agency?
- KateCo. PR is listed on Online PR. Verification status is shown on their profile.
- How can I contact KateCo. PR?
- You can visit their website at http://www.kateco.com.au
- How many reviews does KateCo. PR have?
- KateCo. PR has 0 client reviews with an average rating of 0.0 out of 5.
- When was KateCo. PR founded?
- KateCo. PR was founded in 2008.
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