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LiFt PR

LiFt PR is a public relations agency based in Chapel Hill (founded 2006).

Chapel Hill Founded 2006 1-10 employees

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About LiFt PR

LiFt PR is a public relations and communications agency based in Chapel Hill, North Carolina, United States. Founded in 2006 by Laura Fitzgerald, the firm provides a wide range of PR and marketing services designed to support both large and small businesses. Their work spans media relations, brand strategy, content creation, and event management, with a particular focus on the beauty, fashion, and consumer goods sectors.

Services and Specialties

LiFt PR offers a comprehensive suite of services that help clients build and maintain their public image. Based on their industry keywords, the agency specializes in media training, fashion marketing, social media management, and celebrity partnerships PR. They also provide media placements, brand strategy, content strategy, and market research. The team develops media lists, coordinates events, and manages product launches. Additional capabilities include press pitching, media campaigns, and event planning. Below is a list of their core service areas:

  • Media relations and media list development
  • Media training sessions for brands and executives
  • Social media management and content creation
  • Brand communication and strategy
  • Product launch PR and event coordination
  • Beauty and fashion PR
  • Celebrity partnerships and influencer relations
  • Public relations and marketing consulting

Who They Help

LiFt PR works with a diverse range of clients, from startups to established brands across the United States. The agency has built strong relationships with companies from California to New York, as well as in states like Illinois and Texas. They are particularly active in the beauty and fashion industries, having been named the exclusive public relations business resource for REDKEN Business Resource teams and a member of the L'Oreal Level Loyalty Rewards program. Their client base includes both B2B and B2C companies, with a focus on brands that need strategic communication support for product launches, special events, or ongoing media campaigns.

Approach and Philosophy

LiFt PR takes a collaborative and practical approach to public relations. Rather than simply executing campaigns, the agency emphasizes building in-house PR and marketing capabilities within client organizations. They design programs based on each client's specific needs, goals, and budget, offering both short-term and long-term support. The team values work ethic, honesty, and creativity, and they understand that brands, strategies, and teams evolve over time. By acting as a trusted liaison, LiFt PR helps clients navigate changing markets while maintaining consistent, effective communication.

Location and Credentials

Based in Chapel Hill, North Carolina, LiFt PR serves clients throughout the United States. The agency's founder, Laura Fitzgerald, brings over a decade of experience in public relations and marketing. LiFt PR has been recognized for its consistent results and is a sought-after consulting team. Their involvement with major beauty brands like REDKEN and L'Oreal demonstrates their credibility in the beauty PR space. The agency's central location in Chapel Hill allows them to serve clients across the country, from the East Coast to the West Coast.

LiFt PR is a good fit for businesses seeking a hands-on, strategic PR partner that can help build internal capabilities while delivering measurable results. They are particularly well-suited for beauty, fashion, and consumer brands looking for media training, product launch support, or ongoing media relations. Their flexible approach and focus on client education make them a valuable resource for companies of all sizes.

Key facts

  • Team size: 1-10 employees
  • Headquarters: Chapel Hill, North Carolina, United States
  • Address: Chapel Hill North Carolina United States
  • Annual revenue: 352000
  • SIC codes: 8742

Keywords & focus

Topics and areas LiFt PR works with.

  • public relations & communications services
  • media training
  • fashion marketing
  • social media management
  • celebrity partnerships pr
  • media placements
  • brand strategy
  • media relations
  • content strategy
  • public relations
  • b2b
  • marketing and advertising
  • market research
  • social media content
  • content creation
  • media list development
  • media event coordination
  • product launch pr
  • media training sessions
  • public relations and communications
  • media strategy for brands
  • media training for brands
  • event planning
  • media campaigns
  • event management
  • press pitch
  • pr strategy
  • brand communication
  • media relations strategy
  • beauty pr
  • +20 more

Technologies

Gmail, Google Apps, Outlook, Typekit, Mobile Friendly, Circle, AI

Industries served by LiFt PR

LiFt PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about LiFt PR

Common questions and answers about LiFt PR, their services, location, and how to work with them.

Where is LiFt PR located?
LiFt PR is headquartered in Chapel Hill.
What services does LiFt PR offer?
LiFt PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does LiFt PR serve?
LiFt PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is LiFt PR a verified PR agency?
LiFt PR is listed on Online PR. Verification status is shown on their profile.
How can I contact LiFt PR?
You can visit their website at http://www.lift-pr.com
How many reviews does LiFt PR have?
LiFt PR has 0 client reviews with an average rating of 0.0 out of 5.
When was LiFt PR founded?
LiFt PR was founded in 2006.

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