Margie Korshak, Inc.

Margie Korshak, Inc. is a public relations and communications agency headquartered in Chicago, United States, at 875 N Michigan Ave. Founded in 1967, the agency has spent over five decades building a reputation in the local market, which is known for its vibrant mix of corporate headquarters, cultural institutions, and hospitality venues. Chicago serves as a major hub for media, theater, and nonprofit organizations, and Margie Korshak, Inc. has become a familiar name in these circles, particularly for its work in entertainment, lifestyle, and philanthropy.

Core Services and Strategic Approach

Margie Korshak, Inc. offers a broad range of services that cover traditional public relations, advertising, and event management. The agency operates under an "All In" philosophy, which emphasizes deep commitment to client goals and strong media relationships. Their service offerings are tailored to help clients achieve visibility and credibility, particularly in the Chicago area. Below are some of the key specialties that the agency provides:

• Crisis communications
• Event planning and management
• Nonprofit publicity and community partnerships
• Social media and influencer marketing
• Strategic communications and media relations
• Fashion, lifestyle, and restaurant PR
• Theater and entertainment publicity
• Publicity campaigns and press release distribution
• Digital communications and content calendar creation
• Internal communications and advertising

The agency's expertise in event planning is particularly notable, as they handle everything from red carpet events to large-scale galas. Their crisis communications work is also a significant part of their practice, helping clients navigate sensitive situations with careful messaging. Margie Korshak, Inc. is known for its hands-on approach, with a team of 10-49 staff members who bring a mix of experience in public relations, advertising, and event coordination.

Industries and Client Focus

Margie Korshak, Inc. serves a diverse set of industries, including entertainment, philanthropy, lifestyle, retail, hospitality, and health care. The agency has a strong focus on theatrical productions, working with Chicago's theater scene to generate buzz for new shows and events. They also have a dedicated practice in restaurant and hospitality PR, helping local eateries and hotels attract media attention. Nonprofit organizations are another key area, as the agency supports causes through community partnerships and publicity campaigns. The leadership team—comprising Margie Korshak as Chairman, Janie Goldberg-Dicks as President, and Sue Chernoff Korshak as Chief Creative Officer—brings decades of experience to these sectors. The agency's longevity in Chicago, United States, has allowed them to build enduring relationships with local media outlets, influencers, and community leaders.

Expertise in Publicity and Media Relations

Publicity is a core strength of Margie Korshak, Inc., particularly in areas like sports publicity, lifestyle PR, and entertainment PR. The agency is known for its ability to secure coverage for clients in Chicago's competitive media landscape. They have experience with red carpets and high-profile events, making them a go-to for clients who need visibility for product launches, openings, or special occasions. Their media relations skills are backed by a network of contacts in local and national outlets, and they use strategic communications to craft messages that resonate. The agency also offers digital communications services, including social media management and influencer marketing, to complement traditional PR efforts. For clients in the nonprofit sector, Margie Korshak, Inc. provides specialized support in fundraising events and awareness campaigns.

Margie Korshak, Inc. is a good fit for organizations based in Chicago or those looking to establish a presence in the Midwest, particularly in the entertainment, hospitality, and nonprofit industries. Their experience in theater, restaurant, and lifestyle PR makes them ideal for businesses that rely on local buzz and media attention. Nonprofits seeking to elevate their public profile or host impactful events will also find value in their services. The agency's longstanding reputation and "All In" approach mean they are best suited for clients who want a dedicated partner with deep local roots and a proven track record in public relations and communications.