McClung PR
McClung PR is a public relations agency based in Saint Paul (founded 2010).
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About McClung PR
McClung PR was founded in 2010 in Saint Paul, Minnesota, United States, by Brian McClung, a veteran communications strategist with over 25 years of experience at the intersection of media, politics, and business. The agency was built on the principle that high-stakes communications—from breaking news to political campaigns—requires hands-on, senior-level attention. Rather than delegating work to junior staff, McClung PR emphasizes direct involvement from its leadership, ensuring that every client receives strategic counsel rooted in real-world frontline experience. The firm's name reflects its founder's personal commitment to delivering results through deep media connections and a pragmatic understanding of how stories gain traction.
Current Focus and Approach
Today, McClung PR operates as a boutique public relations and communications firm that specializes in media relations, crisis communications, and grassroots advocacy. The agency’s approach is built on a foundation of storytelling: identifying the most compelling narrative for each client and then connecting that story with the right journalists, influencers, or stakeholders. With a background in television news reporting and political campaign management, Brian McClung brings a unique ability to anticipate media angles and craft messages that resonate with both traditional outlets and digital audiences. The firm is particularly known for its work with trade associations, non-profit organizations, and government entities, often helping them navigate complex regulatory environments or public controversies. McClung PR’s track record includes recognition from Politics in Minnesota/Capitol Report for a campaign supporting the Minnesota Restaurant Association and a Top Emerging Business honor from the Saint Paul Area Chamber.
Services and Specialties
McClung PR offers a comprehensive suite of services designed to build brand awareness, manage reputations, and amplify voices in the public square. While the firm tailors its offerings to each client’s specific needs, its core capabilities include:
- Media relations and outreach
- Media training and public speaking preparation
- Crisis communication planning and response
- Grassroots advocacy and stakeholder communication
- Social media strategy and content creation
- Influencer collaboration and video content production
- Branding and messaging consulting
- Media impression tracking and analytics
These services are delivered with a focus on measurable outcomes, such as securing high-impact media placements, managing stakeholder relationships during critical periods, and building long-term media partnerships. McClung PR’s expertise in media training is particularly notable, as the firm helps executives and spokespeople prepare for interviews, press conferences, and public hearings—a skill set honed through years of direct experience in newsrooms and campaign war rooms.
Who Benefits Most from McClung PR
McClung PR is best suited for organizations and leaders who require strategic communications support in high-stakes environments. This includes trade associations navigating legislative battles, non-profits seeking to raise their profile, and companies facing reputational challenges. The firm’s deep roots in Saint Paul and the broader Minnesota region make it an ideal partner for local and state-level clients who need to connect with regional media, policymakers, and community stakeholders. Additionally, businesses or government agencies dealing with crisis situations—such as product recalls, public safety issues, or political controversies—will find McClung PR’s crisis communication planning and rapid response capabilities especially valuable. For clients who value direct access to a seasoned strategist rather than a large agency team, McClung PR offers a personalized, results-driven approach that prioritizes relationship-building and clear, consistent messaging. Whether the goal is to shape public opinion, defend a reputation, or simply tell a better story, the firm’s combination of media savvy and political acumen provides a distinct advantage in today’s crowded communications landscape.
Key facts
- Team size: 1-10 employees
- Headquarters: 401 Robert Street North, Saint Paul, Minnesota, United States, 55101
- Address: 401 Robert Street North , Saint Paul Minnesota United States 55101
- Annual revenue: 1763000
- SIC codes: 7389
Keywords & focus
Topics and areas McClung PR works with.
- grassroots advocacy
- public relations
- online strategy & outreach
- crisis communications
- media relationsmedia training
- public relations & communications services
- social media outreach
- media partnerships
- media connections
- media storytelling
- services
- video content creation
- influencer collaboration
- media training
- social media management
- media impression tracking
- brand awareness
- content creation
- media engagement
- consulting
- stakeholder communication
- public relations and communications
- branding
- media relationship building
- public speaking training
- media outreach
- media relations for government
- social media strategies
- influencer marketing
- crisis communication planning
- +24 more
Technologies
Outlook, Microsoft Office 365, Squarespace ECommerce, ASP.NET, WordPress.org, Linkedin Login, Tumblr, MailChimp, Linkedin Widget, Google Plus, Google Analytics, Mobile Friendly, Typekit, Google Maps, SiteScout, AI
Industries served by McClung PR
McClung PR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Saint Paul
If you are looking for alternatives or more options in Saint Paul, here are other public relations agencies in the same city you can compare.
Frequently asked questions about McClung PR
Common questions and answers about McClung PR, their services, location, and how to work with them.
- Where is McClung PR located?
- McClung PR is headquartered in Saint Paul.
- What services does McClung PR offer?
- McClung PR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does McClung PR serve?
- McClung PR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is McClung PR a verified PR agency?
- McClung PR is listed on Online PR. Verification status is shown on their profile.
- How can I contact McClung PR?
- You can visit their website at http://www.mcclungpr.com
- How many reviews does McClung PR have?
- McClung PR has 0 client reviews with an average rating of 0.0 out of 5.
- When was McClung PR founded?
- McClung PR was founded in 2010.
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