#MenWhoBlog

#MenWhoBlog operates from its headquarters at 717 Saint Joseph Dr in Saint Joseph, Michigan, United States, a base that has supported its evolution since 2010 from a single blog into a specialized influencer agency and blogger network. The agency's focus is squarely on connecting brands with male influencers and bloggers, carving out a niche in the public relations and communications landscape that often overlooks this demographic.

Specialist Expertise in Influencer Relations and Travel Marketing

#MenWhoBlog's core strength lies in influencer relations, particularly within travel marketing. The agency has developed a network of top male voices who create content across consumer goods and tourism. By organizing "fam trips"—familiarization trips where bloggers experience destinations or products firsthand—#MenWhoBlog ensures that content is authentic and grounded in real experience. This approach is especially effective for tourism boards, travel brands, and hospitality companies looking to reach male audiences through trusted voices. The agency's deep understanding of the blogger ecosystem allows it to match brands with influencers whose audiences align with specific campaign goals, from family travel to outdoor adventure.

How They Apply Their Expertise

#MenWhoBlog applies its influencer relations skills through a mix of strategic consulting and hands-on campaign management. For brands seeking to engage with male consumers, the agency offers sponsored post campaigns where bloggers create content that integrates brand messaging naturally. Twitter parties, another specialty, are live, scheduled events on Twitter that generate real-time engagement around a brand's hashtag. These events are particularly effective for product launches or seasonal promotions, as they build buzz and encourage user participation. #MenWhoBlog also provides consulting services to help brands navigate the nuances of working with male influencers, from contract negotiation to content approval processes. The agency's long-standing presence in the blogosphere gives it credibility and a ready network of vetted creators.

Services Offered

• Influencer marketing and blogger relations
• Sponsored post campaigns across multiple platforms
• Twitter party hosting and management
• Fam trip organization and logistics
• Content creation and brand storytelling
• Consulting for public relations and communications strategies
• Travel marketing and tourism promotion
• Consumer goods campaign integration

Who They Work With

#MenWhoBlog is best suited for brands in the travel, tourism, consumer goods, and lifestyle sectors that want to reach male consumers through authentic influencer partnerships. The agency's network of dad bloggers and male voices makes it a natural fit for family-oriented brands, outdoor gear companies, and lifestyle products. Smaller to mid-sized companies that lack in-house influencer marketing expertise will find the agency's consulting services particularly valuable, as can larger brands looking to diversify their influencer rosters. #MenWhoBlog's location in Saint Joseph, Michigan, United States, positions it well for working with both regional tourism boards and national brands seeking a Midwest perspective. While the agency's focus on male influencers is its standout feature, it also offers general public relations and communications services that can benefit any brand looking to expand its reach through blogger partnerships.