Michigan Ag Council
Michigan Ag Council is a public relations agency based in Lansing (founded 2013).
This profile is unclaimed. Register as an agency to claim it.
About Michigan Ag Council
The Michigan Ag Council was founded in 2013 in Lansing, United States, by a coalition of commodity groups and agribusinesses who recognized a growing disconnect between consumers and the sources of their food. The organization was created to address a pressing need: to tell the real story of modern agriculture in Michigan. At a time when food production was becoming increasingly complex and public understanding was lagging, the Council emerged as a unified voice for the state's diverse agricultural community. Its founding mission was straightforward yet ambitious: to raise awareness and build trust in the food system by highlighting the people, practices, and products that define Michigan agriculture.
Current Focus and Core Mission
Today, the Michigan Ag Council operates as a public relations and communications organization dedicated to agricultural advocacy and education. Based in Lansing, the Council's work is centered on the "Michigan GROWN, Michigan GREAT" campaign, a long-running initiative that celebrates the state's agricultural bounty and the families who produce it. The organization's focus is not on lobbying or policy, but on storytelling and awareness-building. It aims to bridge the gap between farm and table by sharing authentic narratives about crop production, sustainable farming, and food safety. The Council's efforts are particularly directed at B2C audiences, including consumers, educators, and community leaders, with the goal of fostering a deeper appreciation for Michigan-grown foods and the 46,000 farm families who make them possible.
Services and Specialties
The Michigan Ag Council's service offerings are built around strategic communications that promote local food sourcing, agricultural education, and community engagement. While the organization does not provide traditional PR services like media relations for individual clients, it excels in creating and managing large-scale advocacy campaigns. Its work includes developing content for farmers markets, food events, and retail partnerships, as well as producing educational materials for youth agricultural programs. The Council also specializes in crafting compelling narratives around family farms and farm-to-table initiatives, leveraging digital media and in-person events to connect with diverse audiences. Below is a summary of the organization's likely specialties based on its stated mission and industry keywords:
- Agricultural advocacy campaigns (e.g., "Michigan GROWN, Michigan GREAT")
- Content creation and storytelling (farm family stories, food and farming narratives)
- Food safety and food preservation education
- Community food initiatives and local food event promotion
- Youth agricultural programs and school outreach
- Retail and food & beverage retail partnerships for Michigan-grown products
- Digital and social media campaigns for B2C audiences
- Public relations support for commodity groups and agribusiness members
Who Benefits from Their Work
The Michigan Ag Council is an ideal partner for commodity groups, agribusinesses, and food industry stakeholders based in Michigan or those with a strong interest in the state's agriculture. Its programs are particularly valuable for organizations looking to build consumer trust in local food systems, promote sustainable farming practices, or increase awareness of Michigan-grown products. The Council's work also benefits farmers market associations, food retailers, and educational institutions seeking to connect with the public on issues of food advocacy and agricultural education. For any group or business operating within the Michigan food and farming landscape, the Michigan Ag Council offers a proven platform for amplifying stories and fostering community engagement. With its roots in Lansing and a statewide reach, the organization remains a central force in shaping how Michigan agriculture is perceived and celebrated in the United States.
Key facts
- Team size: 1-10 employees
- Headquarters: Lansing, Michigan, United States, 48909
- Address: Lansing Michigan United States 48909
- Annual revenue: 380000
Keywords & focus
Topics and areas Michigan Ag Council works with.
- public relations & communications services
- local food sourcing
- crop production
- sustainable farming
- food advocacy
- food industry
- michigan grown
- michigan great
- agricultural advocacy campaigns
- farm-to-table
- agricultural education
- food preservation
- b2c
- farm family stories
- youth agricultural programs
- michigan agriculture
- services
- farmers markets
- community food initiatives
- local farms
- local food events
- food and farming stories
- michigan-grown foods
- agriculture promotion
- family farms
- food products
- agriculture
- food safety
- retail
- food & beverage retail
- +10 more
Technologies
Apache, WordPress.org, Google Font API, Google Tag Manager, Bootstrap Framework, reCAPTCHA, Mobile Friendly, Android
Industries served by Michigan Ag Council
Michigan Ag Council works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Lansing
If you are looking for alternatives or more options in Lansing, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Michigan Ag Council
Common questions and answers about Michigan Ag Council, their services, location, and how to work with them.
- Where is Michigan Ag Council located?
- Michigan Ag Council is headquartered in Lansing.
- What services does Michigan Ag Council offer?
- Michigan Ag Council offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Michigan Ag Council serve?
- Michigan Ag Council serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Michigan Ag Council a verified PR agency?
- Michigan Ag Council is listed on Online PR. Verification status is shown on their profile.
- How can I contact Michigan Ag Council?
- You can visit their website at http://www.michigangrown.org
- How many reviews does Michigan Ag Council have?
- Michigan Ag Council has 0 client reviews with an average rating of 0.0 out of 5.
- When was Michigan Ag Council founded?
- Michigan Ag Council was founded in 2013.
Share your experience
Be the first to leave a review for Michigan Ag Council.
Are you Michigan Ag Council?
This profile hasn't been claimed yet. Claim it to start receiving quote requests directly from clients, manage your listing, and respond to leads.
Claim this listingLooking for Michigan Ag Council? Visit their website to contact them directly.