NOT MODELS

NOT MODELS is a creative communications agency based in Zapopan, Mexico, that works with artists, brands, and projects aligned with values of inclusion, diversity, and sustainability. Founded in 2014, the agency focuses on crafting meaningful messages through multimedia content, serving clients who prioritize authentic storytelling over conventional marketing approaches. While the agency does not explicitly target specific client types like startups or enterprises, its emphasis on values-driven work suggests partnerships with nonprofits, cultural organizations, socially conscious companies, and individual creators seeking to amplify their impact through strategic communications.

How NOT MODELS Approaches Public Relations and Communications

NOT MODELS operates at the intersection of creativity and purpose. Rather than offering one-size-fits-all campaigns, the agency tailors its approach to each client's unique essence and values. This means starting with a deep understanding of the client's mission, audience, and desired impact before developing communication strategies. The agency's focus on inclusion and sustainability indicates a preference for working with clients who want to stand for something meaningful—whether that's advancing social causes, promoting environmental responsibility, or celebrating underrepresented voices. By connecting with projects and brands that match its own ethos, NOT MODELS ensures that every partnership feels authentic and aligned.

Services and Specialties

While NOT MODELS does not provide a detailed service menu, its description as a creative agency with a focus on multimedia content suggests a range of capabilities typical of modern PR and communications firms. Based on its stated values and industry keywords, likely services include:

• Strategic communications planning and messaging development
• Media relations and press outreach
• Content creation (video, photography, written materials)
• Digital and social media management
• Brand storytelling and narrative development
• Crisis communications and reputation management
• Event planning and experiential marketing
• Sustainability and corporate social responsibility reporting
• Influencer and community engagement

These services are particularly relevant for clients looking to build meaningful connections with audiences who care about social and environmental issues. NOT MODELS likely helps these clients cut through noise by focusing on authenticity and emotional resonance rather than traditional advertising tactics.

Location and Local Presence

Based in Zapopan, a municipality within the Guadalajara metropolitan area in Jalisco, Mexico, NOT MODELS is well-positioned to serve clients across the region. Zapopan is part of Mexico's second-largest city, Guadalajara, which has a thriving creative and tech scene. The agency's location at Guadalajara, Zapopan, Jalisco, Mexico, 45065 places it in a hub of cultural and economic activity. This proximity allows NOT MODELS to tap into local talent, collaborate with nearby artists and brands, and understand the nuances of the Mexican market. For clients seeking a partner with deep local roots and a global perspective, NOT MODELS offers a unique blend of regional insight and creative vision.

NOT MODELS is a strong fit for organizations and individuals who want their communications to reflect genuine values rather than performative trends. Ideal clients include nonprofits focused on social justice or environmental causes, ethical brands looking to differentiate themselves, artists and cultural institutions seeking to expand their reach, and companies undergoing sustainability transformations. The agency's emphasis on multimedia content also makes it a good choice for clients who need compelling visual and written stories to share across platforms. If your project or brand prioritizes inclusion, diversity, and sustainability—and you want a creative partner in Zapopan, Mexico, that shares those commitments—NOT MODELS is worth exploring.