Ocasional Press

Founded in 2008 in Torrelodones, Spain, Ocasional Press began with a clear vision: to build a communications agency centered on content creation. The founders recognized that in an increasingly fragmented media landscape, the ability to craft compelling narratives across both offline and online channels would become a core competitive advantage for businesses. From its base in the Comunidad de Madrid, the agency set out to offer integrated marketing and communications services while maintaining a flat organizational structure that allows for agility and direct collaboration between clients and senior professionals.

Philosophy and approach

Ocasional Press operates on the principle that content drives everything. The agency’s team—comprising specialists in marketing, communication, advertising, design, and sales—works closely with clients to develop strategies that bridge the gap between traditional and digital media. The agency believes that offline content can be effectively repurposed for online channels, and vice versa, ensuring consistency and maximizing return on investment. This integrated approach means that a corporate publication, for example, can feed into social media campaigns, press releases, and website content simultaneously. The flat hierarchy at Ocasional Press means clients interact directly with the professionals handling their accounts, fostering transparency and responsiveness.

Services and specialties

While Ocasional Press is best known for its content creation and public relations expertise, the agency offers a comprehensive suite of services tailored to meet the communications needs of businesses in Torrelodones and beyond. Based on their focus areas, typical services include:

• Content development and editorial management (elaboración de contenidos)
• Public relations and media relations (relaciones públicas)
• Corporate communications strategy (comunicación corporativa)
• Corporate publications and branded content (publicaciones corporativas)
• Press office management and media outreach (prensa)
• Marketing and advertising campaign support
• Digital content strategy and social media management
• Design and branding services
• Integrated offline-to-online content repurposing

The agency’s strength lies in its ability to adapt its services to the specific needs of each client, whether that means producing a quarterly magazine, managing a press campaign, or developing a full corporate communication plan. Ocasional Press emphasizes long-term collaboration, working with clients to set short-, medium-, and long-term objectives that align with business goals.

Who benefits from working with Ocasional Press

Ocasional Press is a good fit for companies and organizations that value personalized attention and a hands-on approach to communications. Because of its flat structure and experienced team, the agency is particularly well-suited for small to medium-sized enterprises in Spain that need strategic guidance without the overhead of a large agency. Businesses looking for a partner that can handle both creative content generation and media relations will find Ocasional Press’s integrated model appealing. The agency’s location in Torrelodones also gives it close proximity to Madrid’s business ecosystem, allowing it to serve clients throughout the Comunidad de Madrid and beyond. Whether a company needs to build its corporate reputation, launch a new product, or simply produce high-quality content consistently, Ocasional Press offers the expertise and dedication to help achieve those goals.