Pence Media Group
Pence Media Group is a public relations agency based in Carmel (founded 2017).
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About Pence Media Group
Pence Media Group (PMG) was founded in 2017 by Nicole Pence Becker, a four-time Emmy Award-winning journalist. Based in Carmel, United States, the agency was born from Becker's deep understanding of how newsrooms and media outlets operate, gained from over 15 years in journalism and media production. This background gave her a clear view of what makes a story resonate—and what doesn't. Rather than simply pitching press releases, Becker envisioned a firm that could help organizations cut through noise by crafting narratives that are both newsworthy and strategically sound. Since its founding, Pence Media Group has grown into a full-service public relations, branding, and marketing consultancy, serving clients ranging from startups to Fortune 500 companies.
Strategic Focus and Approach
Pence Media Group operates with a collaborative, client-first philosophy. The team brings more than a decade of combined experience in media relations, content production, and campaign strategy, but they tailor every approach to the specific needs of each client. Rather than applying a one-size-fits-all model, PMG emphasizes deep listening and research to understand a client's audience, goals, and competitive landscape. The agency has also pioneered remote work flexibility, allowing it to attract experienced talent from across the country while maintaining a strong operational hub in Carmel, Indiana. This hybrid structure enables the firm to offer personalized service without the overhead of a traditional large agency. Pence Media Group's work has been recognized by industry peers, earning a spot on PR Daily's Top Agencies List for 2025 and multiple awards, including accolades from the MUSE Creative Awards.
Services and Capabilities
Pence Media Group provides a comprehensive range of services designed to help organizations build, manage, and amplify their brand presence. Their offerings include:
- Media relations and media outreach
- Content production (writing, photography, video)
- Social media campaigns and influencer marketing
- Brand strategy and brand asset development
- Graphic design and website development
- Press releases and publicity
- Event promotion and grassroots marketing campaigns
- Community outreach and local business engagement
- Digital marketing and storytelling
- Brand visibility strategies and campaign strategy
- Consulting and client engagement
These services are delivered by a team of professionals who collectively bring over a decade of specialized expertise. The agency's background in journalism gives it a particular strength in media strategy and storytelling—helping clients frame their messages in ways that journalists and editors find compelling. Whether it's a B2B technology company seeking media coverage or a consumer brand launching a grassroots campaign, Pence Media Group approaches each project with a focus on measurable outcomes and long-term brand building.
Ideal Client Profile
Pence Media Group is well-suited for organizations that need more than just press release distribution. The agency works best with clients who value strategic thinking, creative execution, and a collaborative partnership. Startups looking to establish their brand identity, mid-market companies aiming to expand their media presence, and large enterprises seeking to refresh their communications approach will all find value in PMG's services. The firm's experience spans multiple industries, so it can adapt to the unique challenges of B2B, consumer, and nonprofit sectors alike. For organizations based in the Midwest or those looking to engage local communities, Pence Media Group's roots in Carmel, Indiana, offer an added advantage of regional insight and network connections. Ultimately, the agency is a strong match for any business or organization that wants to tell its story more effectively, build genuine relationships with its audience, and achieve sustained visibility in a crowded media landscape.
Key facts
- Team size: 11-50 employees
- Headquarters: Carmel, Indiana, United States, 46032
- Address: Carmel Indiana United States 46032
- SIC codes: 7381
Keywords & focus
Topics and areas Pence Media Group works with.
- public relations & communications services
- media relations
- content production
- social media campaigns
- public relations and communications
- press releases
- website development
- client engagement
- grassroots marketing campaigns
- influencer marketing
- consulting
- services
- photography
- event promotion
- publicity
- brand strategy
- community outreach
- digital marketing
- storytelling
- brand visibility strategies
- influencer partnerships
- brand assets
- graphic design
- media strategy
- local business engagement
- media outreach
- b2b
- grassroots marketing
- campaign strategy
- media coverage
- +45 more
Technologies
Cloudflare DNS, Gmail, Google Apps, WP Engine, Slack, Remote, AI, Google Tag Manager
Industries served by Pence Media Group
Pence Media Group works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Carmel
If you are looking for alternatives or more options in Carmel, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Pence Media Group
Common questions and answers about Pence Media Group, their services, location, and how to work with them.
- Where is Pence Media Group located?
- Pence Media Group is headquartered in Carmel.
- What services does Pence Media Group offer?
- Pence Media Group offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Pence Media Group serve?
- Pence Media Group serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Pence Media Group a verified PR agency?
- Pence Media Group is listed on Online PR. Verification status is shown on their profile.
- How can I contact Pence Media Group?
- You can visit their website at http://www.pencemediagroup.com
- How many reviews does Pence Media Group have?
- Pence Media Group has 0 client reviews with an average rating of 0.0 out of 5.
- When was Pence Media Group founded?
- Pence Media Group was founded in 2017.
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