PR helper.com

PR helper.com is a free online resource dedicated to helping small businesses and non-profit organizations develop their own marketing and communications strategies. Founded in 1996 and headquartered in Denver, United States, the site offers practical guidance for entrepreneurs and non-profit leaders who may not have the budget to hire a full-service advertising or public relations agency. Rather than providing direct agency services, PR helper.com serves as an educational platform, offering step-by-step instructions, templates, and expert advice on a range of communications topics.

Services and Educational Content

While PR helper.com does not list a traditional suite of agency services, its content focuses on empowering users to manage their own public relations and marketing efforts. The site covers essential areas such as crafting press releases, building media lists, developing sponsorship proposals, and creating low-cost marketing campaigns. It also provides guidance on strategic communications planning, including how to identify target audiences and measure the impact of outreach efforts. The resource is designed to be accessible, with clear language and actionable tips that can be implemented without specialized training. For small businesses and non-profits, this can include:

• Writing and distributing press releases
• Developing sponsorship and partnership pitches
• Creating and managing low-cost marketing campaigns
• Building media lists and cultivating journalist relationships
• Planning strategic communications for events or launches
• Measuring the effectiveness of public relations efforts

Target Audience and Approach

PR helper.com is specifically tailored for small business owners and non-profit organizations that cannot afford to hire an advertising agency. The site was created by communications expert Lynn Kelly, Ph.D., who recognized a gap in affordable, practical marketing education. The approach is educational and hands-on, providing free tools and templates that users can adapt to their own needs. Rather than outsourcing their communications, organizations can use PR helper.com to build internal capacity and execute their own public relations strategies. The site emphasizes empowerment, showing users how to market their organizations effectively without a large budget. This DIY approach is particularly useful for startups, community groups, and local charities in Denver and across the United States.

Location and Credentials

PR helper.com is based in Denver, Colorado, at 199 N Oneida Ct, Denver, Colorado, United States, 80220. The site was founded in 1996 and is authored by Lynn Kelly, Ph.D., a communications professional with extensive experience in public relations and marketing. The resource is entirely free to use, reflecting a commitment to making communications knowledge accessible to all. While PR helper.com does not offer direct consulting or agency services, it serves as a valuable starting point for organizations that want to learn the fundamentals of public relations, sponsorships, and marketing. The site’s longevity—over two decades—speaks to its ongoing relevance for small businesses and non-profits seeking practical, no-cost guidance.

PR helper.com is a good fit for small business owners, non-profit leaders, and community organizers who are motivated to handle their own public relations and marketing activities. It is also useful for students or early-career professionals looking to build foundational skills in communications. Because the site is free and self-directed, it works best for those who have the time and willingness to learn and implement strategies on their own. Organizations in Denver or elsewhere in the United States that need a low-cost way to start building their communications capacity will find PR helper.com to be a practical and reliable resource.