Proof Strategies
Proof Strategies is a public relations agency based in Toronto (founded 1994).
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About Proof Strategies
Proof Strategies is a Canadian-owned public relations and communications agency based in Toronto, Canada. Founded in 1994, the agency has over three decades of experience helping organizations manage, protect, and build their brands across North America. With offices in Toronto, Ottawa, Montreal, and Washington, DC, Proof Strategies specializes in Canada-U.S. relations and serves a diverse range of clients, including those in technology, health sciences, consumer goods, nonprofit, and sustainability and clean energy sectors. The agency employs over 175 staff and generates between $10 million and $25 million in revenue, with more than 300 awards for its client work and industry leadership.
Core Services and Specialties
Proof Strategies offers a comprehensive suite of integrated marketing and communications services tailored to the industries it serves. The agency’s expertise spans public relations, government relations, public affairs, crisis communications, reputation management, and internal communications. For clients in corporate and financial services, Proof Strategies provides strategic counsel on stakeholder engagement and shareholder communications. In the technology sector, the agency helps companies navigate digital transformation and communicate complex innovations. For consumer goods brands, Proof Strategies focuses on building brand trust and consumer loyalty through authentic storytelling. The agency also serves associations and nonprofits, offering advocacy and campaign management to drive social impact.
- Public relations and communications strategy
- Integrated marketing and digital marketing
- Government relations and public affairs
- Crisis communications and reputation management
- Social media marketing and search engine optimization
- Internal communications and employee engagement
- Stakeholder engagement and corporate communications
- Brand trust and reputation protection
- Sustainability and clean energy communications
- Health sciences and technology communications
Methodology and Insights
Proof Strategies differentiates itself through its emphasis on trust-building and data-driven insights. The agency developed the CanTrust Index, a proprietary survey that tracks Canadian trust trends across institutions, brands, and political leaders. This tool informs the agency’s approach to reputation management and communications strategy, allowing clients to understand how trust in digital sources, corporate brands, and political leaders evolves. Proof Strategies uses this research to craft campaigns that foster authentic audience connections and achieve measurable business outcomes. The agency’s work in crisis communications and reputation protection is grounded in this methodology, helping clients navigate complex issues with transparency and credibility.
Location and Reach
Headquartered at 33 Bloor St E in Toronto, Canada, Proof Strategies maintains a strong presence across North America. Its Toronto office serves as the central hub for Canadian operations, while offices in Ottawa and Montreal provide access to national government and Quebec markets. The Washington, DC office extends the agency’s reach into U.S. public affairs and Canada-U.S. relations, a key specialty for clients with cross-border interests. This geographic footprint allows Proof Strategies to offer integrated services for organizations operating in both countries, from corporate and financial services to technology and sustainability sectors.
Proof Strategies is a strong fit for mid-sized to large organizations seeking a data-informed communications partner with deep expertise in trust, reputation, and cross-border relations. The agency’s focus on sectors like health sciences, technology, consumer goods, and sustainability makes it particularly suitable for companies in these industries. Nonprofits, associations, and government agencies also benefit from Proof Strategies’ public affairs and stakeholder engagement capabilities. With over 30 years of experience and a track record of more than 300 awards, the agency provides reliable, insights-driven communications support for clients navigating complex reputational landscapes in Canada and the United States.
Key facts
- Team size: 51-200 employees
- Headquarters: 33 Bloor St E, Toronto, Ontario, Canada, M4W 3H1
- Address: 33 Bloor St E , Toronto Ontario Canada M4W 3H1
- Annual revenue: 13200000
- SIC codes: 8742
Keywords & focus
Topics and areas Proof Strategies works with.
- integrated marketing
- trust
- government relations
- digital marketing
- corporate & financial services
- public affairs
- social media marketing
- associations
- strategy
- social media
- communications
- technology
- sustainability & clean energy
- public relations
- consumer goods
- crisis communications
- reputation management
- internal communications
- health sciences
- digital
- nonprofit
- public relations & communications services
- marketing
- search engine optimization
- trust surveys
- trust in digital sources
- reputation protection
- trust in corporate brands
- trust in political leaders
- stakeholder engagement
- +113 more
Technologies
EasyDNS, Outlook, Microsoft Office 365, Google Cloud Hosting, WP Engine, Slack, Nginx, Vimeo, Facebook Login (Connect), Linkedin Marketing Solutions, Facebook Custom Audiences, reCAPTCHA, WordPress.org, Google Analytics, Cedexis Radar, Facebook Widget, YouTube, Adobe Media Optimizer, Google Tag Manager, Mobile Friendly, Quantcast, ShareThis, AI
Industries served by Proof Strategies
Proof Strategies works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Proof Strategies
Common questions and answers about Proof Strategies, their services, location, and how to work with them.
- Where is Proof Strategies located?
- Proof Strategies is headquartered in Toronto.
- What services does Proof Strategies offer?
- Proof Strategies offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Proof Strategies serve?
- Proof Strategies serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Proof Strategies a verified PR agency?
- Proof Strategies is listed on Online PR. Verification status is shown on their profile.
- How can I contact Proof Strategies?
- You can visit their website at http://www.getproof.com
- How many reviews does Proof Strategies have?
- Proof Strategies has 0 client reviews with an average rating of 0.0 out of 5.
- When was Proof Strategies founded?
- Proof Strategies was founded in 1994.
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