Race Corporate Strategy & Public Affairs

Race Corporate Strategy & Public Affairs is a Milan-based consultancy that bridges the gap between corporate communications, public affairs, and strategic management. Founded in 2000, the agency operates at the intersection of business consulting, government relations, and reputation management, offering a comprehensive suite of services tailored to organizations navigating complex regulatory and political landscapes. The firm’s work spans from high-level corporate strategy to grassroots stakeholder engagement, with a particular emphasis on transparency, governance, and social impact reporting.

Core Services and Specialties

The agency’s expertise is built around a holistic approach to communication that goes beyond traditional media relations. Race Corporate Strategy & Public Affairs provides strategic consulting that integrates corporate governance, compliance, and organizational development with communication strategy. Their service offering includes crisis communication, online reputation management, internal communication, and digital communication for political campaigns. A notable specialty is their work in public affairs and policy communication, where they help clients engage with government institutions, manage stakeholder relationships, and navigate the complexities of political fundraising and transparency. The firm also advises on social impact reporting and brand positioning, often collaborating with organizations on transformational journeys that require aligning internal culture with external messaging. Their involvement in street art and urban creativity suggests a unique ability to blend cultural initiatives with corporate storytelling.

• Corporate strategy and reputation management
• Public affairs and government relations
• Crisis communication and issues management
• Stakeholder engagement and policy communication
• Digital communication and social media for politics
• Internal communication and organizational development
• Corporate compliance and governance consulting
• Social impact reporting and transparency initiatives
• Brand positioning and online reputation management

Who They Help and How They Work

Race Corporate Strategy & Public Affairs serves a diverse clientele that includes national and regional government bodies, trade associations, and major corporations. Their past and current clients range from the Italian Government and Parliament to regional administrations in Basilicata, Campania, Lazio, and Trentino, as well as organizations like Confindustria, Confapi, and ANCE (the National Association of Building Contractors). The agency also works with private sector clients such as Fiera Milano, Expo2015, Liu Jo Luxury, and U.S. Polo Assn., as well as academic institutions like Politecnico di Milano and Università di Napoli L'Orientale. This mix of public and private sector work demonstrates their ability to navigate both bureaucratic and corporate environments. The firm’s approach is hands-on and strategic, focusing on helping organizations “inspire change” through communication that brings teams together and develops business leaders. They emphasize a collaborative process, working closely with clients on transformational projects that require aligning communication with broader business objectives.

Location and Credentials

Based at Piazza Cordusio in the heart of Milan, Italy, Race Corporate Strategy & Public Affairs is strategically positioned in one of Europe’s key business and political hubs. The Milan office serves as a base for engaging with national and international clients, leveraging the city’s status as a center for finance, fashion, and industry. With over two decades of experience, the agency has built a reputation for handling complex, high-stakes communication challenges—from crisis management to political campaigning. Their work with Expo2015 and various Italian government entities underscores their capacity to manage large-scale, multi-stakeholder projects. The firm’s commitment to transparency in politics and social impact reporting reflects a broader trend in corporate governance, making them a valuable partner for organizations seeking to build trust and credibility in an increasingly scrutinized environment.

Race Corporate Strategy & Public Affairs is particularly well-suited for organizations that require sophisticated public affairs support, such as companies entering regulated markets, trade associations advocating for policy changes, or government entities needing to communicate complex initiatives to the public. Their blend of strategic consulting and hands-on communication execution makes them a strong choice for clients who view communication not as a support function but as a core driver of organizational change. While the agency’s roots are in Milan, their reach extends across Italy and beyond, with experience in both domestic and international contexts. For businesses or public bodies looking to navigate the intersection of policy, reputation, and organizational development, Race Corporate Strategy & Public Affairs offers a seasoned, integrated approach grounded in two decades of practice.