ResponseSource
ResponseSource is a public relations agency based in London (founded 1997).
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About ResponseSource
ResponseSource is a London-based company that operates at the intersection of public relations, communications, and journalism. Founded in 1997 by former journalist Daryl Willcox, the company provides tools and services that help PR professionals, journalists, and communications experts connect efficiently. While its roots are in the United Kingdom, its platform serves a broad audience of over 30,000 users, making it a notable resource for media relations and journalist outreach. Headquartered at 10 Northburgh Street, London, EC1V 0AT, ResponseSource focuses on streamlining the flow of information between those who need expert sources and those who provide them.
Services for Public Relations and Communications
ResponseSource offers a suite of tools tailored specifically to the needs of PR and communications professionals. Its core offering is the Journalist Enquiry Service, which allows journalists and influencers to submit requests for information, insights, or expert commentary. PR professionals can then respond to these enquiries, building relationships and securing media coverage. Beyond this, the company provides a comprehensive media database that includes detailed contact information for journalists, editors, and influencers across various sectors. This database is updated regularly to ensure accuracy, a factor critical for effective media outreach. ResponseSource also offers press release distribution services, helping organizations share news with relevant media contacts. For those managing ongoing media relations, the platform includes media monitoring tools that track coverage and mentions across UK outlets. Additionally, the company provides media outreach software and media contact management features, enabling users to organize and target their communications more effectively.
How ResponseSource Works
ResponseSource operates on a straightforward methodology designed to simplify the connection between PR professionals and journalists. The Journalist Enquiry Service acts as a two-way bridge: journalists post requests for sources, experts, or data, and PR professionals receive these alerts based on their selected criteria. This approach shifts the dynamic from cold pitching to responding to active needs, often resulting in more relevant and timely media placements. The platform also includes a media database subscription that allows users to search for journalists by beat, publication, or location. For those focused on market research, the service can help identify trends and sources for stories. ResponseSource emphasizes data management and security, holding ISO 27001 certification, which reflects its commitment to protecting user information. The company was acquired by Access Intelligence in 2018, but it continues to operate under its own brand, maintaining the independence and focus that have defined its approach since 1997.
Location and Reach
Based in London, England, ResponseSource has a strong presence in the United Kingdom's media and communications landscape. Its headquarters at 10 Northburgh Street places it in the heart of the city, close to many major media organizations and PR agencies. While the company's services are primarily used by UK-based professionals, its tools are accessible to anyone working in public relations or journalism, regardless of location. The company employs around 10 people and generates approximately $15.4 million in revenue, indicating a lean but efficient operation. ResponseSource is particularly well-suited for small to mid-sized PR agencies, in-house communications teams, and independent consultants who need reliable access to journalist contacts and a platform for responding to media requests. Its focus on connecting users with active journalists makes it a practical choice for those looking to improve their media relations outcomes without relying on aggressive pitching strategies.
Key facts
- Team size: 1-10 employees
- Headquarters: 10 Northburgh Street, London, England, United Kingdom, EC1V 0AT
- Address: 10 Northburgh Street , London England United Kingdom EC1V 0AT
- Annual revenue: 5000000
- SIC codes: 7389
Keywords & focus
Topics and areas ResponseSource works with.
- media relations
- pr
- journalism
- marketing
- pr software
- public relations
- public relations & communications services
- media monitoring uk
- media monitoring
- media connections
- media database access
- media database
- media outreach tools
- public relations & communications
- market research
- journalist outreach
- saas
- media contact management
- media outreach software
- media contact search
- press release distribution
- media & publishing
- media relations tools
- media outreach platform
- digital marketing
- b2b
- media database subscription
- web search portals
- libraries
- archives
- +41 more
Technologies
Gmail, Outlook, Google Apps, Cloudflare DNS, Sendgrid, MailChimp SPF, Microsoft Office 365, CloudFlare Hosting, Atlassian Cloud, SumoMe, Hubspot, Slack, MailChimp, Twitter Advertising, Bizible, WordPress.org, Linkedin Login, Facebook Widget, Google Tag Manager, Hotjar, AngularJS, Typekit, AddThis, Google Font API, Intercom, Google Plus, Highcharts JS Library, Varnish, Facebook Custom Audiences, Bi...
Industries served by ResponseSource
ResponseSource works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in London
If you are looking for alternatives or more options in London, here are other public relations agencies in the same city you can compare.
Frequently asked questions about ResponseSource
Common questions and answers about ResponseSource, their services, location, and how to work with them.
- Where is ResponseSource located?
- ResponseSource is headquartered in London.
- What services does ResponseSource offer?
- ResponseSource offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does ResponseSource serve?
- ResponseSource serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is ResponseSource a verified PR agency?
- ResponseSource is listed on Online PR. Verification status is shown on their profile.
- How can I contact ResponseSource?
- You can visit their website at http://www.responsesource.com
- How many reviews does ResponseSource have?
- ResponseSource has 0 client reviews with an average rating of 0.0 out of 5.
- When was ResponseSource founded?
- ResponseSource was founded in 1997.
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