Script Public Relations

Script Public Relations is a boutique communications agency based in Bengaluru, India, founded in 2016. The firm focuses on sectors such as luxury, lifestyle, fashion, alco-bev, e-commerce, and hospitality. Its approach is built on acting as an extended in-house team for clients, offering integrated strategies that combine media relations with marketing and branding advice.

Specialist Approach to Luxury and Lifestyle Communications

Script Public Relations has carved out a niche in luxury and lifestyle public relations, a space that demands precision, discretion, and a deep understanding of brand positioning. The agency’s team in Bengaluru works closely with clients to develop comprehensive PR strategies that go beyond traditional media outreach. They advise on marketing campaigns, branding, and social media initiatives, ensuring that every communication aligns with the client’s overall business goals. This holistic approach is particularly valuable for luxury and fashion brands that require consistent messaging across multiple channels.

The agency’s expertise in key opinion leader engagement and blogger engagement is central to its work. In the luxury and lifestyle sectors, influencer and blogger relationships often carry as much weight as traditional media coverage. Script Public Relations leverages these connections to create authentic endorsements and curated content that resonates with target audiences. Their focus on designing winning media campaigns further underscores their ability to tailor communication strategies to specific brand narratives.

Services and Capabilities

Script Public Relations offers a range of services designed to meet the needs of brands in competitive markets. While the firm’s core strength lies in public relations and communications, its service offerings typically include:

• National media relations and press outreach
• Key opinion leader and influencer engagement
• Blogger engagement and content collaborations
• Designing and executing media campaigns
• Strategic communications and brand messaging
• Marketing campaign advisory and branding support
• Social media strategy and management
• Crisis communications and reputation management

These services are delivered with a focus on building long-term relationships rather than one-off projects. The agency positions itself as an extended arm of its clients, embedding itself in their operations to provide ongoing counsel. This model is particularly effective for brands that require consistent, thoughtful communication across multiple touchpoints.

Client Base and Industry Focus

Since its founding in 2016, Script Public Relations has primarily worked with brands in the luxury, lifestyle, fashion, alco-bev, e-commerce, and hospitality sectors. The agency’s client roster includes both established names and emerging businesses looking to build their presence in the Indian market. Being based in Bengaluru, a major hub for startups and consumer brands, allows the firm to tap into a diverse range of industries while maintaining a focused approach on its core specialties.

The agency’s work in the alco-bev sector, for instance, requires navigating strict advertising regulations in India, making earned media and influencer partnerships essential. Similarly, in hospitality and e-commerce, Script Public Relations helps clients differentiate themselves in crowded markets through targeted storytelling and media placements. Their experience in these sectors gives them a practical understanding of the challenges brands face, from regulatory hurdles to shifting consumer preferences.

Script Public Relations is a good fit for brands that value a hands-on, consultative approach to public relations. Companies in the luxury, lifestyle, and hospitality spaces, particularly those looking for a partner who can provide strategic counsel alongside execution, will find the agency’s model appealing. Its boutique size means clients get direct access to senior team members and a level of attention that larger agencies may not offer. For businesses seeking a dedicated communications partner in Bengaluru and across India, Script Public Relations provides a credible, sector-focused option.