She Creates Waves

Founded in 2023, She Creates Waves emerged from a unique partnership born on the running trails of Switzerland. Two creative professionals, both former colleagues at J. Walter Thompson in London, discovered that their shared runs sparked more than just fitness—they ignited ideas about the creative industry, trends, and the need for a platform that uplifts women in leadership. Based in Nyon, Switzerland, this agency is not a traditional PR firm but a creative platform designed to amplify female voices within the communications and public relations landscape.

From Running Partners to a Creative Community

The story of She Creates Waves is rooted in a simple yet powerful observation: in Switzerland, women are underrepresented in leadership roles within the creative sector. The founders, drawing from their own experiences in major agencies, wanted to change that. What started as conversations during runs evolved into a mission to build a like-minded community—a positive, creative force that celebrates and supports women in PR, advertising, and communications. While She Creates Waves is still young, its focus is clear: to create content, host events, and produce a podcast that highlights female leaders and their insights. The agency’s YouTube channel serves as a hub for these conversations, offering full-length videos that explore trends, challenges, and successes in the industry.

Services and Offerings

She Creates Waves positions itself as a creative platform rather than a conventional PR agency. Based in Nyon, Switzerland, its services revolve around community-building and thought leadership. While the agency does not list a formal service menu, its activities suggest a focus on content creation, event production, and digital storytelling. The following are likely services or specialties based on its stated mission and activities:

• Podcast production and hosting, focusing on interviews with female leaders in the creative and communications sectors
• Event planning and curation for community gatherings, workshops, or networking sessions in Switzerland
• Content creation for digital platforms, including video production for YouTube and social media
• Public relations and communications consulting, with an emphasis on women’s leadership and creativity
• Thought leadership and speaker series, featuring insights from industry professionals
• Community management and engagement for like-minded professionals in the creative field

These offerings reflect the agency’s core mission: to provide a space where creative souls feel uplifted and connected. She Creates Waves is not about transactional PR services but about building a movement that champions diversity and innovation in communications.

Who Benefits from She Creates Waves

She Creates Waves is ideal for women in leadership roles within the creative industry, particularly those based in Switzerland or interested in the European market. The platform is also a valuable resource for professionals seeking inspiration, networking opportunities, and insights into trends from Switzerland and beyond. Whether you are a communications executive, a creative director, or an entrepreneur, She Creates Waves offers a unique blend of content and community that focuses on empowerment and collaboration. The agency’s events and podcast are particularly useful for those looking to hear from female leaders who are shaping the industry. For anyone tired of traditional PR models and seeking a more authentic, community-driven approach, She Creates Waves provides a refreshing alternative. Located in Nyon, Switzerland, this agency is a testament to what happens when creativity and purpose collide—a space where waves of change are made, one conversation at a time.