SmallFishBig

SmallFishBig is a public relations and communications agency based in Melbourne, Australia. Founded in 2010, the firm provides strategic communications support designed to be simple, tailored, and effective. The agency focuses on helping clients navigate complex communications challenges with a practical, results-oriented approach.

Services and Specialties

SmallFishBig offers a range of public relations and communications services that are built around the specific needs of each client. While the agency does not publicly list every service, its focus on strategic communications suggests capabilities in the following areas:

• Strategic communications planning and counsel
• Media relations and press office support
• Corporate communications and messaging
• Crisis communications and issues management
• Stakeholder engagement and community relations
• Content development (media releases, speeches, reports)
• Internal communications and change management
• Reputation management and brand positioning

These services are delivered with an emphasis on clarity and effectiveness, ensuring that communications are not only well-crafted but also aligned with broader business objectives. SmallFishBig works across a variety of sectors, adapting its approach to suit the unique culture and challenges of each organization.

Approach and Philosophy

What sets SmallFishBig apart is its commitment to simplicity and tailored support. The agency avoids one-size-fits-all solutions, instead taking the time to understand each client’s specific context, goals, and audience. This collaborative process allows SmallFishBig to develop communications strategies that are both practical and impactful. The team focuses on building long-term relationships, often working closely with in-house communications teams to supplement existing capabilities or provide strategic direction. Their approach is grounded in experience and a deep understanding of the Australian media and business landscape, particularly in Melbourne and Victoria.

Location and Credentials

Based in Melbourne, Victoria, SmallFishBig has been serving clients since 2010. The agency’s headquarters are located in the Melbourne suburb of 3102, placing it at the heart of one of Australia’s most dynamic business and cultural hubs. This local presence allows SmallFishBig to maintain strong connections with media, industry bodies, and key stakeholders across the region. Over the years, the agency has built a reputation for delivering reliable, no-fuss communications support that helps organizations tell their stories effectively and manage their reputations with confidence.

SmallFishBig is a good fit for organizations that value straightforward, expert communications advice without the overhead of a large agency. It is particularly suited to businesses, government entities, and not-for-profits that require strategic support on a project basis or as an ongoing partner. Whether you are navigating a sensitive issue, launching a new initiative, or simply need to sharpen your messaging, SmallFishBig offers the kind of practical, tailored guidance that makes a real difference in how you communicate with your audiences.