SmartPR
SmartPR is a public relations agency based in Sao Paulo (founded 2002).
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About SmartPR
SmartPR is a Brazilian public relations and communications agency headquartered in Sao Paulo, Brazil, at 1374 Avenida Paulista. Founded in 2002, the firm has built a strong reputation for providing strategic communication solutions that bridge corporate messaging with audience engagement. While the agency's work spans multiple sectors, it has developed particular depth in healthcare communications, where it helps organizations navigate complex regulatory environments and sensitive stakeholder relationships.
Core Services and Specialties
SmartPR's service offerings are comprehensive, covering the full spectrum of modern public relations. The agency is well-equipped to handle both proactive reputation building and reactive crisis management. Its approach is grounded in data-driven decision making, ensuring that strategies are measurable and aligned with business objectives. Key capabilities include:
- Influencer programs and digital influence management
- Content creation and branded content development
- Crisis management, crisis prevention, and media training for crises
- Corporate communications and internal communications
- Public affairs and stakeholder engagement
- Digital campaigns, media relations, and digital marketing
- Executive positioning and brand positioning
- Media event planning and digital media kits
- Stakeholder analysis, stakeholder influence mapping, and performance measurement
SmartPR also offers specialized media training through its proprietary PACED® methodology, which is particularly tailored for healthcare professionals. This training equips executives with skills for strategic interviews, social media management, and effective communication during high-pressure situations.
Methodology and Approach
SmartPR emphasizes research-driven strategies as the foundation for all its work. The agency's methodology integrates data analysis with qualitative insights to inform everything from stakeholder mapping to content marketing. For internal communications, SmartPR designs platforms and programs that foster employee engagement and alignment with business strategy. The agency's experience extends to brand launch support, as demonstrated by its work assisting Grupo HDI in launching the Yelum brand. With over 25 years of industry experience and multiple awards, SmartPR has refined its processes to deliver consistent results across corporate communication, public relations, and digital influence management. The firm's Smart Academy offers ongoing media training and custom communication solutions tailored to corporate needs.
Location and Client Fit
Operating from its headquarters on Avenida Paulista in Sao Paulo, Brazil, SmartPR is strategically positioned at the heart of the country's business and financial center. This location allows the agency to serve a diverse client base, ranging from multinational corporations to local enterprises. SmartPR is particularly well-suited for organizations in the healthcare sector that require specialized communication support, as well as companies facing complex stakeholder environments or undergoing significant brand transformations. The agency is also a strong fit for businesses seeking to enhance internal communications, manage public affairs, or implement data-driven PR campaigns. For any organization looking for a seasoned public relations and communications partner in Brazil, SmartPR offers a proven track record and a comprehensive suite of services designed to build and protect reputation.
Key facts
- Team size: 51-200 employees
- Headquarters: 1374 Avenida Paulista, Sao Paulo, State of Sao Paulo, Brazil, 01310-100
- Address: 1374 Avenida Paulista , Sao Paulo State of Sao Paulo Brazil 01310-100
- SIC codes: 8742
Keywords & focus
Topics and areas SmartPR works with.
- influencer programs
- content for brands
- crisis management
- corporate communications
- public affairs
- internal communications
- branded content
- public relations agency
- public relations & communications services
- digital campaigns
- media relations
- executive positioning
- brand positioning
- digital marketing
- digital media kits
- media event planning
- data-driven decision
- stakeholder analysis
- media training for crises
- content creation
- crisis prevention
- stakeholder influence mapping
- content marketing
- corporate communication
- pr
- stakeholder engagement
- performance measurement
- digital influence management
- public relations agencies
- stakeholder mapping
- +25 more
Technologies
Gmail, Google Apps, Mobile Friendly, Google Tag Manager, Hotjar, Varnish, WordPress.org
Industries served by SmartPR
SmartPR works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about SmartPR
Common questions and answers about SmartPR, their services, location, and how to work with them.
- Where is SmartPR located?
- SmartPR is headquartered in Sao Paulo.
- What services does SmartPR offer?
- SmartPR offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does SmartPR serve?
- SmartPR serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is SmartPR a verified PR agency?
- SmartPR is listed on Online PR. Verification status is shown on their profile.
- How can I contact SmartPR?
- You can visit their website at http://www.wearesmart.com.br
- How many reviews does SmartPR have?
- SmartPR has 0 client reviews with an average rating of 0.0 out of 5.
- When was SmartPR founded?
- SmartPR was founded in 2002.
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